Our client is an innovative and fast-growing food and drink distributor, specialising in bringing authentic Asian food and beverage brands to the UK market. Over the last two decades, they have built a reputation for connecting exceptional products with major retailers, independent outlets, wholesalers, and food-service businesses across the country.They are currently working on exciting new product launches and a strong pipeline of innovative new brands. To take their growth to the next level, we’re searching for a commercially-minded, dynamic, and strategic Head of Marketing to lead their marketing efforts, build a winning team, and drive sales in this exciting and evolving industry.If you’re ready to make a significant impact in the world of Asian food and drink, you can join them on their journey!As Head of Marketing, you’ll develop and execute a robust marketing strategy, set budgets, and build a team to support brand growth and trade marketing initiatives. You’ll work closely with key stakeholders—including Sales, Finance, brand partners, and retailers—to deliver exceptional marketing campaigns and strengthen their position as a go-to partner in the food and drink sector.This is a hands-on leadership role where you’ll drive everything from strategic planning to campaign execution.What you will be doing:Strategic Marketing Leadership

Craft and execute an overall marketing strategy that aligns with the business objectives.
Build and manage a high-performing marketing team.
Set KPIs and monitor performance, adjusting strategies to ensure optimal results.
Manage marketing budgets, ensuring maximum ROI.

Brand Marketing

Enhance and manage brand presence, ensuring consistent messaging across platforms.
Drive innovative campaigns across digital, social, and traditional marketing channels.
Partner with suppliers and producers to co-create impactful brand initiatives.

Trade/Retail Marketing

Collaborate with retailers and wholesalers to design and execute joint marketing initiatives that boost in-store performance.
Develop tailored marketing materials for trade partners, including POS tools and product presentations.

Market Insights

Conduct research to uncover market trends, consumer behaviour, and competitive activity.
Stay ahead of industry innovations and retail trends, keeping the marketing approach fresh and effective.

Leadership & Collaboration

Inspire, mentor, and develop your marketing team.
Work closely with cross-functional teams to align marketing efforts with business goals.

What we are looking for:We’re looking for someone with a proven track record in senior marketing roles, ideally working with multiple brands within food and/or drink and marketing in to major supermarkets.Key Skills & Experience:

Experience in brand marketing and trade marketing, particularly within retail and wholesale.
Strong knowledge of working with major supermarket chains and their promotional campaigns.
Exceptional leadership and team management skills.
Solid analytical skills with the ability to transform data into actionable strategies.
Expertise in digital marketing, social media, and traditional marketing techniques.
A hands-on approach and a willingness to roll up your sleeves when needed.

What's on Offer:

A competitive salary and benefits package.
Exciting opportunities for career growth and development in a thriving industry.
A collaborative and supportive workplace culture.
The chance to lead marketing for a dynamic company that has doubled in size over the last three years and aims to double again in the next 3-5 years.

This is a brand new role to the company, it is a really exciting and pivotal point of their already successful journey and we would love to discuss it with you further - so avoid disappointment and apply today. Other roles you may have applied for:Marketing Director, Senior Marketing Manager, Brand Marketing Manager, Head of Retail Marketing, Head of Brand MarketingCherry Professional are recruiting for this opportunity on behalf of our client. Please view our Privacy Policy on our website to understand how your data will be used if you apply for this role.

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