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- Coordinate & carry out media and travel trade sales calls – work with the travel trade on creating product placements for our clients’ destinations with tour operators.
- Coordinate national marketing activity and projects to raise the awareness of our client destinations.
- Escort trips to our client’s destinations to show the tour operators, and media what the destinations have to offer.
- Produce monthly reports for clients.
- Establish and maintain frequent contact with key tour operators and travel agents via telephone and emails.
- Manage budget for appointed clients in conjunction with MD.
- Seek new creative marketing partnerships with leading brands within the UK and Ireland.
- Communicate directly with clients.
- Create compelling and dynamic media releases across all clients.
- Assist in writing marketing content for client’s websites, adverts, and brochures.
- Review industry social media activity to collate intelligence in the marketplace.
- Connect with media contacts to generate interest and PR leads for clients.
- Create public relations campaigns to ensure positive travel stories and awareness to the destination.
- Have a good understanding on how to work out the PR value on press clippings.
- Experienced in Public Relations & managing PR/press campaigns, ideally within an agency setting.
- Excellent inter-personal skills, able to communicate effectively at all levels with stakeholders.
- Able to multi-task effectively and manage a number of clients simultaneously.
- Flexible with working hours - able to take occasional calls/meetings outside of standard hours or attend shows/exhibitions at weekends occasionally.Â
- Full UK driving license and own transport.Â
- Passport holder - able to travel overseas several times per year on business trips as required.
