Digital Marketing Manager

Digital Marketing ManagerFull Time & PermanentMidsomer NortonUp to £45,000 + BonusesAre you a strategic B2B digital marketer with a passion for lead generation and delivering high-impact campaigns?We are looking for an experienced and talented Digital Marketing Manager to join a dynamic team where you will be taking charge of planning and executing digital strategies across a diverse range of channels. You'll use your expertise in digital marketing and data analytics to elevate lead generation quantity and quality and deliver measurable results. Key Responsibilities

• Digital Strategy & Execution: Plan and execute digital marketing campaigns, delivering results across multiple digital channels.
• SEO & Performance Marketing: Optimise campaigns to increase organic traffic and conversions, with a focus on performance marketing including SEO, PPC, AI and paid and unpaid social media.
• Content Creation & Social Media: Develop engaging digital assets and drive and execute social media strategies, ensuring creative content resonates with target audiences.
• Brand Building: Develop the brand authority online, managing everything from website content to social media campaigns.
• Data-Driven Decisions: Analyse data from campaigns, social media and other digital touchpoints to provide actionable insights that help improve performance and drive ROI.
• Budget Management & Reporting: Manage digital marketing budgets, track KPIs and create reports that demonstrate campaign effectiveness.

Candidate Specification

• Proven relevant and successful experience in a digital marketing role within the B2B sector.
• Expertise in social media, content marketing, SEO, PPC, outbound and outreach marketing.
• Strong understanding of the digital marketing landscape and experience using tools such as Google Analytics, CRM systems, AI and social media platforms.
• Strategic thinking with a creative mindset and the ability to manage multiple campaigns simultaneously.
• Excellent communication skills, both written and verbal.
• Analytical skills with a passion for data and using insights to shape and refine campaigns.
• A highly organised approach with excellent project management skills.

If you have the relevant skills and experience, and want the opportunity of joining a growing business where you can make a real impact, then please do not hesitate to apply!CMD Recruitment would like to thank you if you apply for the above role. We do try to come back to all applications. However, if you have not heard back from us within 5 working days, then please assume you have not been successful at this time.