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TECHNICAL SALES & MARKETING EXECUTIVE
LOCATION: Bedford / Hybrid
SALARY & BENEFITS: c52,500 + 20% Bonus + Car + HC + Pension
Do you want to be the sales lead of a niche business, an SME with a global reach, and industry expert in power equipment and PPE products? If the answer is yes, then apply for this newly created vacancy in Sales & Marketing. Reporting directly to the MD, you will have the autonomy to generate leads and win business with new and legacy customers.
The Role:
The key objective is to grow market share by securing new customers and increase volume at existing customers.
- New Business Development: Build relationships with target accounts and convert new enquiries into orders. Identifying new sectors, potential customers, developing leads and winning business to increase revenue generation and margins
- Key Account Management of existing customers: retention and account development
- A traditional, customer facing technical field sales role, you will be tasked with visiting existing customers, reapproaching legacy customers and renewing relationships
- Communicate at a technical and commercial level when identifying, discussing and understanding customer requirements and selecting suitable product(s)
- Devise and present proposals to customers including product demonstrations/evaluations
- Build long term customer relationships gaining repeat business
- Using digital media and modern channels to grow the business, you will drive the new media and marketing channels and develop a strategy for social media promoting brand management, positioning and identify execution
The Candidate:
The ideal candidate is a motivated, well organised individual who has experience of selling technical products.
- An academic achiever in a Business, Marketing or Technical related subject
- Technical B2B sales and digital marketing experience ideally gained within an SME, having developed novel plans for market penetration and delivering to the commercial / business plan
- Knowledge of the power or PPE industry sector or analogous field would be advantageous but not essential
- Proven Technical Sales experience, able to sell solutions, devise proposals, develop profitable business, create strong revenue streams ultimately building relationships and delighting the customers
- A tenacious new business developer, adopting a hunter mentality, able to generate cold, as well as warm leads, and ultimately win new customers
- An Account Manager, able to re-engage with lapsed customers, build relationships with old and new prospects at all levels
- Some experience of marketing through multiple communication channels, able to create leads through modern methods of marketing
- CRM experience is desirable and sophisticated IT skills
- A tenacious, positive and determined attitude is required, a resilient character able to overcome objections
- Excellent negotiation, communication, interpersonal and presentation skills
- An influencer who can easily manage objections
- Flexibility is required to plan visits and travel to customer sites
In return we offer an attractive Salary, Bonus, Car, Healthcare, Insurance and Pension and the autonomy to succeed in a flexible organisation.
