Broster Buchanan are delighted to be supporting a large Bedford based Client with their recruitment of a Head of MI, on a permanent basis. As the Head of MI, you will play a critical role in harnessing the power of data to unlock actionable insights that drive business success. Evaluating performance metrics, you will lead initiatives that optimise sales, enhance customer engagement, and elevate the brand experience. Additionally, you will leverage advanced analytical tools and techniques to build detailed consumer profiles for client storytelling, enabling personalised marketing strategies and tailored product offerings. You will derive market trends and translate into strategic or tactical changes. seek intelligence from Industry bodies and affiliations to determine changing future landscapes, integrate data to understand gaps and to establish new focus areas of consideration. Duties & Responsibilities:

Provide strategic direction and leadership to the business analysis team, ensuring alignment with company goals and objectives.
Collect and analyse data from various sources, including internal systems, third-party tools, and market research, to identify trends, patterns, and opportunities.
Ensure timely delivery of all operational and strategic MI including but not limited to Operational Reporting, Sales reporting, Marketing Reporting, business and competitive reporting and ad hoc business intelligence reporting required by the business.
Collaborate with senior management to identify and prioritise business needs and opportunities.
Develop and implement strategies to address key challenges and capitalise on market trends.
Collaborate with key stakeholders to understand business, product, and delivery objectives and drive alignment between their strategies and analysis activities.
Leading a team of 6 Decision Support Analysts, to support stakeholders to grow an effective business analysis capability.
Provide commercial modelling to support new business propositions and renegotiate existing contracts.
Oversee the gathering and documentation of business requirements for new projects and initiatives.
Lead efforts to analyse and streamline business processes across functions, identifying inefficiencies and areas for improvement and recommending solutions to enhance operational efficiency and effectiveness.
Utilise data to identify trends, opportunities, and potential risks, and recommend strategies to drive business growth.
Manage and prioritise multiple projects simultaneously, ensuring that deadlines are met, and deliverables are of the highest quality. Coordinate with cross-functional teams to ensure successful project execution.
Build strong relationships with internal and external stakeholders. Operate as a trusted advisor on business analysis matters and effectively communicate findings and recommendations.
Promote a culture of continuous improvement within the business analysis team and throughout the organisation. Encourage innovation and best practices to drive ongoing optimisation and growth

The successful Candidate will likely be a Professionally Qualified individual who possesses a genuine blend of accounting, analytical and IT knowledge. They will be an exceptional communicator who can lead and inspire a team, as well as manage internal and external stakeholder relationships. Candidates will be comfortable challenging processes, procedures and systems and someone who is always looking to drive efficiency and best practice. Our Client is offering a salary up to £75,000 + Car Allowance + Benefits

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