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Email Marketing/Customer Retention Manager

Zero Surplus
Posted 10 days ago, valid for 14 days
Location

Birmingham, West Midlands B27 6QS, England

Salary

£48,000 - £57,600 per annum

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Contract type

Full Time

In order to submit this application, a Reed account will be created for you. As such, in addition to applying for this job, you will be signed up to all Reed’s services as part of the process. By submitting this application, you agree to Reed’s Terms and Conditions and acknowledge that your personal data will be transferred to Reed and processed by them in accordance with their Privacy Policy.

Sonic Summary

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  • A leading UK niche insurance brand is seeking a Customer Retention Manager for a newly created home-based role.
  • The position focuses on developing customer retention and email marketing strategies, requiring experience in marketing automation and strong data analysis skills.
  • Candidates should have proven experience in a customer retention/email marketing role for a B2C business, along with excellent analytical and project management skills.
  • The role includes responsibilities such as retention strategy development, customer segmentation, and managing loyalty programs.
  • Salary details were not explicitly mentioned, but interested candidates should provide their required salary and notice period when applying.

Do you get a buzz out of open rates? Maybe you wake up in the morning, and can't wait to talk to your team about a new idea for automating customer information and policy? Perhaps you bathe in data, and wash your hair with landing pages?

If the above rings true, you're an email obsessed marketer who would like nothing better than a home-based role, hiding away with your open rates and segmented data, then we have the job for you.

We're working with one of the UK's leading niche insurance brands as they seek a Customer Retention Manager in a newly created role, to head up the development of their customer retention/Email marketing strategy.

This is a fantastic opportunity for a candidates experienced in marketing automation / triggered emails, and with strong data analysis skills to lead their future CRM strategy. The position is home based with a funded visit to London required on average once or maximum twice a month, and a few team building events a year.

Key Responsibilities:

  • Retention Strategy Development / Churn Analysis
  • Customer Segmentation
  • Loyalty and Referral Programs / Lead Generation

Ability required:

  • Proven experience in customer retention/email marketing role for a B2C business
  • Excellent analytical skills
  • Strong understanding of customer lifecycle management
  • Experience in developing and managing customer loyalty programs.
  • Proficiency in using CRM software and marketing automation tools.
  • Exceptional communication and interpersonal skills
  • Strong project management skills
  • Customer-focused mindset

If you have the required experience and are keen to take a home based position for a successful SME with growth ambitions then please send us through your CV.

Zero Surplus is East Anglia's premier CRM recruitment agency, based just outside Cambridge our recruiters source CRM staff for small and international businesses across Northants, Milton Keynes, Cambridgeshire and the East of England.

For registration purposes please could you let us know where you are currently based or which locations you are considering as well as your required salary and notice period.

Please upload a Microsoft Word version of your CV where possible, excluding text boxes or images. Any data we collect from you will be stored and processed in accordance with Zero Surplus' Privacy Policy.

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In order to submit this application, a Reed account will be created for you. As such, in addition to applying for this job, you will be signed up to all Reed’s services as part of the process. By submitting this application, you agree to Reed’s Terms and Conditions and acknowledge that your personal data will be transferred to Reed and processed by them in accordance with their Privacy Policy.