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Head of Digital Marketing

Get-Recruited (UK) Ltd
Posted a day ago, valid for a month
Location

Birmingham, West Midlands B4 6FQ

Salary

£50,000 - £60,000 per annum

Contract type

Full Time

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Sonic Summary

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  • Get Recruited is seeking an experienced Head of Digital for a rapidly growing company based in Birmingham, offering a salary of up to £60,000.
  • The role involves overseeing a multi-country digital operation across five European markets, focusing on site management, SEO, and user experience.
  • Candidates must have a minimum of 8 years of experience in a Digital Marketing role, including at least 2 years in team management.
  • The ideal applicant should possess strong skills in Magento, WordPress, and Google Analytics, among other digital tools.
  • This position provides an excellent opportunity for career progression within a market-leading business.

HEAD OF DIGITAL
BIRMINGHAM OFFICE BASED - MULTIPLE OFFICES IN BIRMINGHAM
UP TO 60,000 + MARKET-LEADING COMPANY + CAREER PROGRESSION


THE OPPORTUNITY:
Get Recruited is partnering with a rapidly growing, market-leading business in their search for an experienced Head of Digital. This is an exciting opportunity to take ownership of a multi-country Digital operation and drive its growth across five European markets.


As the Head of Digital, you will oversee site management, catalogue development, SEO, conversion rate optimisation (CRO), user experience (UX), technology & platform management, design, and email marketing. You will also manage and develop a high-performing team, ensuring best-in-class Ecommerce performance.


This is a fantastic opportunity for a skilled Digital professional looking to take the next step in their career with an ambitious and fast-growing business!


THE HEAD OF DIGITAL ROLE:

  • Site Management: Oversee the company's Ecommerce platforms across five European countries, ensuring optimal performance and user experience.
  • Catalogue Management: Maintain and optimise a large product catalogue, ensuring accurate and compelling product listings.
  • SEO Strategy: Implement both on-page and off-page SEO best practices, including content strategy (blogs, product descriptions, etc.).
  • Conversion Rate Optimisation (CRO): Analyse and improve the customer journey, particularly from product pages to checkout, to increase sales.
  • User Experience (UX): Continuously enhance the site's usability and performance to improve engagement and conversion rates.
  • Technology & Platform Management: Oversee the Magento platform, collaborating with internal teams and external partners to ensure efficiency.
  • Design Oversight: Work closely with design teams on both digital and offline assets, including photography, social media content, and requests from country managers.
  • Email Marketing: Manage and optimise email marketing campaigns via Marketing Cloud to drive engagement and revenue.

THE PERSON:
Required:

  • Minimum 8 years of experience in a Digital Marketing role, with a proven track record of success
  • At least 2 years of team management experience
  • Strong experience with Magento, WordPress, Google Analytics (GA), Google Console, Google Merchant Center, Bing Ads, and Tag Manager


Preferred:


  • Experience with Adobe Suite, Salesforce, and additional Ecommerce technologies

Get Recruited is acting as an Employment Agency in relation to this vacancy.

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