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Digital Copywriting Manager

Michael Page Digital
Posted a day ago, valid for a month
Location

Birmingham, West Midlands B27 6QS, England

Contract type

Full Time

In order to submit this application, a Reed account will be created for you. As such, in addition to applying for this job, you will be signed up to all Reed’s services as part of the process. By submitting this application, you agree to Reed’s Terms and Conditions and acknowledge that your personal data will be transferred to Reed and processed by them in accordance with their Privacy Policy.

Sonic Summary

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  • We are looking for a Digital Copywriting and Content Manager to lead FMCG marketing campaigns and content creation.
  • The role requires a degree in Marketing, English, Journalism, or a related field, along with proven experience as a Digital Copywriter or Content Manager.
  • Candidates should have strong knowledge of digital content strategy, SEO, and experience with Product Information Management systems.
  • The estimated salary for this position ranges from £35,000 to £37,000, with generous holiday leave and opportunities for professional growth.
  • The successful candidate will work in Birmingham three days a week, collaborating with the marketing team to create engaging digital content.

Are you a creative and strategic thinker with a passion for crafting engaging digital content? We are seeking a Digital Copywriting and Content Manager to lead our FMCG marketing campaigns and content creation.

Client Details

Our client is a large organisation based in Birmingham, part of a global network of companies specialising in the FMCG industry. Our firm is renowned for its innovative products and commitment to customer satisfaction.

Description

  • Develop and implement digital content strategies for FMCG marketing campaigns.
  • Lead and manage copywriting for various digital platforms including websites, third-party supplier sites, ecommerce marketplaces, and email marketing.
  • Edit and proofread content for accuracy and brand consistency.
  • Collaborate with the marketing team to align digital content with broader marketing initiatives.
  • Monitor and analyse digital content performance and make necessary adjustments.
  • Ensure all digital content is SEO-optimised.
  • Stay updated on industry trends and adjust the content strategy as needed.
  • Manage and mentor junior members of the content team.
  • Managing the Product Information Management Systems to utilise key product data

Profile

A successful Digital Copywriting and Content Manager should have:

  • A degree in Marketing, English, Journalism or a related field.
  • Proven experience as a Digital Copywriter or Content Manager.
  • Experience of writing product listings within the Retail marketplace
  • Strong knowledge of digital content strategy and marketing.
  • Proficiency in SEO and keyword research.
  • Excellent writing, editing and proofreading skills.
  • A keen eye for detail.
  • Experience of working with Product Information Management systems
  • Strong leadership and team management skills.
  • Ability to travel to their offices in Birmingham 3 days a week and 2 days WFH

Job Offer

  • An estimated salary range of £35,000 - £37,000.
  • Generous holiday leave.
  • A vibrant and supportive company culture.
  • The chance to work for a leading company in the FMCG industry.
  • Opportunities for professional growth and development.

Join us in creating compelling digital content that resonates with our audience and drives our brand forward. Apply today for the Digital Copywriting and Content Manager position.

Apply now in a few quick clicks

In order to submit this application, a Reed account will be created for you. As such, in addition to applying for this job, you will be signed up to all Reed’s services as part of the process. By submitting this application, you agree to Reed’s Terms and Conditions and acknowledge that your personal data will be transferred to Reed and processed by them in accordance with their Privacy Policy.