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Major Recruitment Oldbury are delighted to be recruiting for a professional and creative organisation on the outskirts of Halesowen, who are seeking a creative E-Commerce Specialist to join their successful team on a permanent basis. Hybrid options are available for 2-3 days per week but please only apply if you are within a commutable distance to Halesowen, West Midlands.
Duties and tasks will include:
* Responsible for managing the Shopify web platform, maintaining functionality, troubleshooting technical issues and implementing new features or apps when available/suitable.
* Optimise website performance, including speed, navigation, and mobile responsiveness.
* Develop and implement a strategy to increase sessions, conversion and customer retention and grow the online share of business (tracking with analytics) in conjunction with commercial/marketing team.
* Optimise the customer journey, from site navigation to checkout, ensuring a user-friendly and secure shopping experience. Ensuring product listings, descriptions, and visuals are accurate and compelling. Working across all internal departments as required to make improvements.
* Responsible for optimising Google Advertising campaigns to maintain SEM within budget and implement improvements for SEO rankings.
* Work with TFC Commercial/Marketing team to implement marketing campaigns to increase sales and/or launch new products.
* Stay up to date with e-commerce trends and developments and make recommendations for improvements.
* Ensure the platform complies with legal and data protection regulations (e.g. GDPR).
* Potential for additional website responsibilities.Candidates welccome to apply for the role will have the following:
* Bachelor's degree in Marketing, Communications, or a related field.
Candidates welcome to apply for the role will have the following:
* 3-5 years proficiency in managing, developing and coding e-commerce platforms, preferably Shopify and Google Platforms (primarily google advertising).
* Knowledge of digital marketing channels such as social media, SEM, email marketing and SEO.
* Proven track record of success in increasing online sales and revenue and spotting quick wins vs long term projects
* Strong analytical and problem-solving skills with the ability to use data to drive decision-making.
* Excellent communication and collaboration skills.
* Ability to work independently and manage multiple projects simultaneously.
Hours of work are Monday to Friday 9am to 5.30pm.
Free parking is available
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