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Loyalty Marketing Manager

Antony James Recruitment Ltd
Posted 12 days ago, valid for 7 days
Location

Bracknell, Berkshire RG42 2HJ

Salary

£30,000 - £36,000 per annum

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Contract type

Full Time

In order to submit this application, a Reed account will be created for you. As such, in addition to applying for this job, you will be signed up to all Reed’s services as part of the process. By submitting this application, you agree to Reed’s Terms and Conditions and acknowledge that your personal data will be transferred to Reed and processed by them in accordance with their Privacy Policy.

Sonic Summary

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  • The Loyalty Marketing Manager role focuses on driving and optimizing loyalty and CRM marketing strategies across the UK and Europe.
  • The position offers a salary range of £45,000 - £55,000 DOE, along with a bonus structure.
  • Candidates should have proven experience in CRM marketing and customer segmentation, ideally within fast-paced retail environments.
  • The role requires expertise in CRM tools and project management, with a strong emphasis on collaboration and communication skills.
  • The ideal candidate is customer-centric, results-driven, innovative, and able to work effectively with cross-functional teams.

Loyalty Marketing ManagerWe are excited to present an exceptional opportunity for a Loyalty Marketing Manager to drive and optimise loyalty and CRM marketing strategies across the UK and Europe. This key role focuses on scaling growth through an innovative loyalty program, enhancing customer experiences across the entire lifecycle-acquisition, engagement, and retention. The ideal candidate will collaborate with data and digital marketing teams, using cutting-edge CRM platforms to deliver personalised, high-impact customer communications that foster sales growth and loyalty.As the Loyalty Marketing Manager, you will be offered an impressive salary of £45,000 - £55,000 DOE + a bonus structure in place.Key Responsibilities:

  • Strategy & Execution: Lead the design and implementation of a cohesive loyalty strategy to drive customer engagement and retention.
  • Omni-Channel Marketing: Ensure consistent messaging across all platforms including email, social media, websites, and direct mail.
  • Customer Insights: Utilise data to segment audiences and tailor loyalty programs for maximum impact.
  • Campaign Optimisation: Analyse campaign performance and customer feedback to continuously improve marketing efforts.
  • Collaboration: Work with CRM teams, external partners, and marketing channels to ensure alignment and success.

Key Skills & Experience:

  • Proven experience in CRM marketing, customer segmentation, and penalisation with measurable commercial results.
  • Strong background in fast-paced retail environments and working with complex customer data.
  • Expertise in CRM tools, campaign management, and marketing automation.
  • Project management experience, leading cross-functional teams to execute successful campaigns.
  • Excellent communication, presentation, and organisational skills.

Ideal Candidate:

  • Customer-Centric: Prioritises customer needs in all strategies.
  • Results-Driven: Focused on delivering tangible business outcomes.
  • Innovative: Embraces change and fosters creativity within the team.
  • Collaborative: Able to work seamlessly with multiple teams to achieve objectives.

How to apply? If you are interested in the role as the Loyalty Marketing Manager please click apply now

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In order to submit this application, a Reed account will be created for you. As such, in addition to applying for this job, you will be signed up to all Reed’s services as part of the process. By submitting this application, you agree to Reed’s Terms and Conditions and acknowledge that your personal data will be transferred to Reed and processed by them in accordance with their Privacy Policy.