Our client is one of the fastest growing brands in the financial services sector, and plan to become the brand, Due to growth of the business they are looking for a talented Marketing Executive to join their team. This is an ideal position for personal and career development.
Role Objective
Reporting to the Marketing Manager based in Hove, this is a key new position within the marketing team, and will contribute to the overall marketing plan roll out, performance and success for the company as a whole.
They are bringing together the best in financial advice companies into a single business, and this role will be at the heart of this acquisition and integration process and in bringing our brand mission and values to life with an extensive omni-channel marketing strategy.
Duties and Responsibilities
- Develop and execute social media and email marketing strategies that drive engagement, brand awareness, and lead generation.
- Write, edit, and proofread high-quality content for different platforms (social media, emails, blogs and website etc).
- Design engaging and on-brand visual assets for social media using Canva or similar tools/software.
- Collaborate with the SEO team to ensure content is optimized for search engines.
- Manage content calendars and ensure timely delivery of content.
- Monitor and analyse content performance and suggest improvements.
- Research industry trends to create relevant and engaging content for social media and emails.
- Coordinate with internal teams and stakeholders for content creation.
- Use the CRM system to create email sequences and content that enhances the customer journey and analyse email campaigns and performance as well as build automated email campaign journeys.
- Support the wider marketing team in gathering online reviews.
- Support with the running of online and in-person events such as client webinars.
- Contribute to and manage internal communications.
Qualifications
Bachelor's degree in marketing, communications, journalism, or a related field (or equivalent experience).
Experience with social media marketing.
Knowledge of graphic design tools like Adobe Creative Suite/Canva (optional, but beneficial).
Knowledge and experience
- Proven experience in content marketing and content creation with a strong focus on social media and email marketing or a related role.
- Strong writing, editing, and proofreading skills.
- Creative thinking and the ability to adapt to different content styles and platforms.
- Strong communication and collaboration skills.
- Ability to analyse data and turn insights into actionable content strategies.
Personal Skills
- Self-starter with strong time-management skills.
- Detail-oriented and organized.
- Be a strong team player, collaborative and adaptable to a fast-paced work environment.
- Be flexible, ambitious and a self starter.
- Passionate about content creation and storytelling.