OVERVIEW:
An Award-Winning Digital Agency. They specialise in everything digital from Paid Media, Brand strategy, web builds, data intelligence, PR.
Due to the continued growth they are looking for an experienced Data Analyst to join their exciting team.
Role & responsibility
- Work with the Data and Engineering team.
- Collect, clean, and analyse large datasets from various sources to extract actionable insights.
- Utilise predictive modelling to forecast future trends, customer behaviour, and campaign performance.
- Develop predictive analytics models and apply to client data sets, supporting data-driven decision making and activity optimisation.
Requirements:
- Proven experience implementing a range of digital analytics solutions for platforms including WordPress, Magento, Shopify, and custom websites.
- Excel in implementing and optimising tracking solutions for Google Analytics 4 and Google Ads through advanced manual setup, custom plugins, and sophisticated Google Tag Manager configurations.
- Is experienced with data visualization tools such as Tableau, Power BI, Google Data Studio.
- Has excellent communication skills to effectively present data insights and recommendations to stakeholders