Area Sales Manager

This market-leading automation/security company is seeking a dynamic and driven sales professional to join their team. The ideal candidate will have proven experience in security, CCTV, access control, or data automation—with a strong preference for candidates from the gate automation industry. We are looking for a "hunter" type salesperson with the motivation and drive to secure new business while managing and expanding existing accounts. This role covers the Southwest region, including South Wales, Bristol, Somerset, and Cornwall.

• Represent the company's comprehensive range of products and services, leveraging consumer research and a deep understanding of solutions to address specific customer needs.

• Drive the achievement of monthly and annual sales quotas by implementing effective sales and marketing strategies.

• Proactively generate leads, build meaningful relationships, and navigate the sales cycle through daily schedules and customer interactions.

• Formulate and execute a territory action plan, analyzing data to refine sales techniques based on field interactions.

• Deliver compelling technical presentations, showcasing how products align with and fulfill client requirements.

• Cultivate and maintain strong relationships with existing clients, ensuring exceptional service delivery and identifying potential sales opportunities.

• Identify prospective clients, schedule appointments, conduct effective qualifying sales calls, and expertly navigate the sales cycle to secure new business.

• Demonstrate in-depth product knowledge, conduct product demos, and skillfully address objections.

• Produce concise and accurate reports, quotations, and other essential documentation for executive-level presentations.

• Organize and facilitate meetings at least three days a week, spending 1-2 days a week making appointments.

• Attain sales goals by evaluating current client needs and adhering to a defined selling process, including product demonstrations and presentations.

• Collaborate with fellow sales representatives to ensure quotas are met while upholding the company's standards.

• A minimum of three years of sales experience within security, CCTV, access control, or data automation. Candidates with experience in the gate automation industry are strongly preferred.

• Exceptional communication, interpersonal, problem-solving, presentation, and organizational skills.

• Proficiency with sales management software and CRM tools.

• Strong ability to balance persuasive communication with professionalism.

• Solid technical understanding of control systems and/or electronics, preferably in the automation/security/access industry.

• Demonstrated success in surpassing sales quotas.

• Self-motivated, with the capability to work independently and remotely.

• Proven ability to generate leads and schedule meetings in a structured manner.

• Permanent position with entitlement to all staff benefits.

• 28 days of holidays per year pro-rata, including Bank Holidays.

• Competitive salary with an achievable commission structure and quarterly bonuses.

• Pension and healthcare schemes.

• Company van, laptop, and phone provided.

• Full-time

• Salary: £40,000.00 plus OTE of around £60,000

• Company car (van)

• Fuel card

• Company pension

• Private medical insurance

• Monday to Friday

• Bonus scheme

• Commission pay

• Quarterly bonus

This role is ideal for a sales professional with industry-specific experience who thrives in a business development environment. With a balance of managing existing accounts and hunting for new opportunities, this position offers a platform to significantly grow the company's presence in the Southwest region. If you are interested in this role and have a proven track record in business development and account management with relevant experience within the security, access control, automation, or related sector, please forward your CV using the attached link.