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Marketing Manager – Hybrid
Location: Hybrid, Attendance at our Cannock office required 1-2 days per week, WS12 2HA
Salary: Competitive, DOE + Excellent Benefits!
Contract Type: Permanent, Full Time
Why Do We Want You
Due to our phenomenal year-on-year growth here at Phoenix Health and Safety, part of Wilmington plc, we are looking for an experienced and talented Marketing Manager with expertise in Demand Generation and Event Management.
You will play a pivotal role in shaping and delivering our marketing strategies while working collaboratively across departments to drive our business forward.
Please note: To complete your application, you will be redirected to Wilmington plc’s career site. We shortlist all applicants who meet the essential role criteria and guarantee an interview for candidates with disabilities who meet these criteria. For reasonable adjustments or to apply under our interview guarantee scheme, please use the contact details provided once you have clicked “apply”!
Job Purpose, Tasks and Responsibilities
You will be responsible for:
- Maintaining and developing the demand generation plan to support marketing campaigns and achieve the required level of MQLs for revenue business objectives.
- Designing campaigns to support event schedules, customer marketing, partner marketing, and industry-specific campaigns.
- Identifying target audiences and growing our email list, then designing relevant content marketing campaigns targeted at core ICPs (Ideal Customer Profiles).
- Analysing campaign performance and suggesting improvements to meet goal targets.
- Managing weekly dashboard reporting, with a core focus on lead generation by source and revenue contributions from specific campaigns.
- Collaborating with other commercial departments to align marketing efforts with business goals.
- Acting as the main coordinator for organising and managing event schedules, including logistics and promotional activities.
- Researching industry events to support international growth, particularly in the UAE and South Africa.
- Managing marketing dashboards to provide weekly performance metrics and insights.
What’s the Best Thing About This Role
This role provides an exciting opportunity to take ownership of marketing strategies in a high-growth environment.
You will be at the heart of demand generation and event planning, ensuring that our marketing campaigns are effectively reaching the right audience.
The role allows for cross-department collaboration, offering exposure to various aspects of the business.
What’s the Most Challenging Thing About This Role
Juggling multiple campaigns, events, and reporting requirements in a fast-paced, high-growth environment requires strong organisational skills and the ability to adapt to shifting priorities.
The role demands a keen analytical mindset to assess campaign performance and optimise strategies accordingly.
Managing international marketing efforts adds an additional layer of complexity, requiring a deep understanding of diverse markets and the ability to execute campaigns across different regions effectively.
What We’re Looking For
To be successful in this role, you must have:
- Demonstrable experience of leading and developing a marketing team.
- Expertise in demand generation campaigns.
- Experience in defining and executing short and long-term marketing strategies focused on generating new business.
- Strong experience in campaign analysis with the ability to revise campaigns as needed.
- Experience in event management and logistics coordination.
- Experience collaborating with internal stakeholders (e.g., sales teams) to determine overall marketing campaign goals.
To be successful in this role, it would be great if you have:
- Experience supporting a service-based business.
- International marketing experience, particularly in the UAE and/or South Africa.
We know it’s not a skill, but the successful candidate must have permission to work in the role’s location by the start of their employment.
About Us
Phoenix Health & Safety, part of Wilmington plc, is a leading provider of health and safety training and consultancy. We empower individuals and businesses through expert education and support. Our rapid growth makes this an exciting time to join our team!
Find What You’re Looking For
We are ambitious and inclusive, filled with integrity and curiosity. We are Wilmington plc. Are you Join us and achieve more within your career with mutual respect, support, and fair rewards.
Click on “APPLY” today!
