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I am seeking an experienced and innovative Brand Manager with a background in luxury goods to join a growing company. As a Brand Manager, you will be responsible for driving the development and execution of brand strategy to promote the luxury goods and enhance the brand reputation. You will also work closely with retailers and cross-functional teams to ensure brand consistency and alignment across all channels.
As Brand Manager, you will:
- Develop and execute a comprehensive brand strategy.
- Establish and maintain relationships with key stakeholders, including suppliers, designers, and industry professionals.
- Conduct market research and analysis to identify opportunities for growth and innovation in the product line.
- Develop and maintain a deep understanding of our target audience and leverage this knowledge to drive brand relevance and resonance.
- Collaborate closely with cross-functional teams, including marketing, social media, and e-commerce, to ensure brand consistency and alignment.
- Analyse and evaluate the success of brand campaigns and initiatives, using data to continually optimize and improve brand strategy.
- Develop and manage brand campaigns and initiatives across all channels, including email, social media, advertising, events, and more.
Qualifications required for the Brand Manager role:
- Extensive experience in brand management with a focus on luxury goods.
- Strong business acumen and ability to develop and execute comprehensive brand strategies to promote luxury goods.
- Demonstrated ability to work collaboratively with cross-functional teams to drive brand relevance and resonance across channels.
- Experience in developing and executing successful brand campaigns and initiatives.
- Outstanding communication and interpersonal skills, with an ability to effectively articulate complex issues and ideas.
- Strong analytical and problem-solving skills, with an ability to use data to measure success and optimize strategies.
If you are an experienced Brand Manager with a background in luxury goods, and a passion for driving innovation and growth, we would love to hear from you.
