Manage the process to audit, rewrite and review our website and work-winning content covering areas such as About the firm, Our services, Our sectors, Careers and ESG to ensure it is consistent with the firm's tone of voice, stands out against competitors, resonates with target audiences, and builds trust in the firm.
Client Details
Our client is a leading player in the professional services industry, boasting a team of over 400 skilled employees. Headquartered in Edinburgh with offices across the UK and Ireland, they have a strong reputation for excellence and are highly regarded for their commitment to delivering quality services.
Description
- Managing the process to collate information to create revised web and work-winning content
- Auditing existing materials and update website content as needed.
- Working closely with subject matter experts across the firm to rewrite existing and create new content to better reflect our brand and create consistency (style, fonts, images and tone).
- Managing the process to audit and rewrite our lawyer biographies for both web and work-winning purposes.
- Conduct keyword research and utilise SEO guidelines to increase web traffic.
Profile
Person Specification:
- Familiarity with the professional services industry, coupled with a general business aptitude, would be considered a strong asset.
- Excellent collaboration and communication skills, with the ability to work effectively cross-functionally with multiple teams.
- Highly professional, able to work to the exacting standards required in a leading professional services environment.
- Methodical and organised approach to work, with excellent attention to detail.
Candidate Requirements:
- Degree or equivalent professional qualification.
- Proven experience as a copywriter, ideally within a corporate environment.
- Experience working with style guides.
- Strong understanding of SEO principles, with a track record of writing SEO-friendly content.
- Impeccable attention to detail, delivering grammatically flawless, polished copy under tight deadlines.
Job Offer
- An initial fixed term contract of 6 months with the option to extend.
- A competitive salary up to £40,000 dependent on experience and pro-rated to length of contract.
- An inclusive and collaborative professional company culture.
- Opportunities for professional development and growth.
Edinburgh is an inspiring city to work in, with a thriving professional services industry. If you believe you have the skills and passion for this role, we encourage you to apply today!