Social Media & E -Commerce Marketing Manager

We are seeking a dynamic, results-driven Social Media & E-Commerce Marketing Manager to lead, manage, and execute promotional and e-commerce strategies. The ideal candidate will have a proven track record in driving engagement and sales through innovative content, strategic campaigns, and close collaboration with agencies and internal stakeholders.

In this role, you will ensure our clients brand remains at the forefront of the market, building relationships with customers, influencers, and media outlets while maintaining a high-performing digital presence across platforms.

You will be based at our clients Guildford office, with FREE parking.

You will be required to travel around twice a month to other UK locations.

We are looking for someone with their own transport.

Super team!

Social Media Management

• Develop and implement a comprehensive social media and e-commerce strategy.
• Create innovative and engaging content tailored to each platform, including Instagram, Facebook, TikTok, LinkedIn and others.
• Drive audience growth and engagement, translating activity directly into sales and transactions.
• Regularly visit store locations to gather localised content and collaborate with teams on campaigns
• Define Social Media KPI`s and analyse data across all channels. Prepare detailed reports and provide actionable insights

Collaborations with Agencies, Media and in-house marketing

• Monitor competitors' activity, ensuring our client remains ahead in their market.
• Work with external agency to optimise Google Ads campaigns and develop new strategies for paid advertising. Define strategy, make recommendation and monitor performance.
• Oversee the enhancement of company websites, working with web designers/developers and in-house marketing team to ensure user-friendly, visually appealing, and up-to-date platforms. Regularly test to ensure functionality is optimal.
• Monitor external agency`s SEO activities, including keyword targeting, content priorities and technical involvements.
• Act as the primary liaison with PR agencies, ensuring maximum exposure through media interest, blogs, and press releases.
• Build relationships with influencers, celebrities, and TV production teams to amplify product promotions.
• Manage and improve the company App by working with App designers.
• Create copy and supply imagery for advertorial campaigns and blogs.
• Plan and execute remarketing campaigns to re-engage customers, including abandoned cart initiatives and mailshots.
• Monitor customer reviews on Trust Pilot and Google and respond as required.

Required Skills & Attributes

• Demonstrated ability to take initiative, identify opportunities, and implement creative solutions independently.
• Strong understanding of audience segmentation, platform-specific strategies, and content performance analytics.
• Thrive in a fast-paced, ever-evolving landscape, adjusting priorities and strategies to meet dynamic business needs.
• Exceptional organisational skills to manage multiple campaigns, schedules, and deliverables simultaneously.
• Ability to produce original and engaging content that resonates with diverse audiences and supports brand growth.
• Proficient in analysing campaign data and metrics to optimise performance and report actionable insights.
• Excellent verbal and written communication skills, with the ability to work effectively across teams and external partners.
• In-depth knowledge of social media platforms, tools, and trends, with hands-on experience in both organic and paid campaigns.
• 4+ years in social media and digital marketing with expertise in SEO, PPC and website management

If your application is successful, you will be contact shortly.

The job title and description in this advertisement may differ from the client's official job description/contract .We appreciate your interest in this role. E-Personnel Recruitment aims to acknowledge all applications, but due to the high volume of CVs we receive, this may not always be feasible.

You can apply with the utmost confidence to E-Personnel Recruitment directly, experts in both Permanent and Temporary Recruitment, and a proud member of the Recruitment & Employment Confederation (REC), the professional body for the recruitment industry. In the meantime, feel free to explore similar job opportunities on our website: e-personnelrecruitment.co.uk