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Area Sales Manager - North England
Based in the North of England, we are seeking a NEW Area Sales Manager working on a hybrid basis to grow further sales for our client's range of roof purlins and mezzanine floors across a range of distributors and customers, mainly within the construction sector.
Our client is a significant business with operations in the UK and internationally. Having experience with these products and applications (or similar such as cladding), the Area Sales Manager is to generate profitable sales growth wherever possible exceeding agreed budget targets through the geographical area leveraging development of existing customer relationships and new opportunities. You will lead the commercial activities, penetrating the market while maintaining a strong contractual relationship with the legacy customer base. You will take personal responsibility for the revenue and margin line and its growth as the Group continues to progress strategic growth.
In addition, you will:
- Identify target markets and accounts for developing within the aligned territory and product group.
- Hold sales budget responsibility for designated area achieving an aggressive above market growth target per year (including sales volume, value, and profit) by leveraging the strength of the group and the value proposition provided to the market.
- Hold responsibility for sales development (top line growth) and for Segment / Product profitability (Gross Margin / Operating Income).
- Execute and manage pricing policy and drive the added value for the UK business line.
- Provide full and comprehensive commercial reporting as required by senior management and the National Sales Manager.
- Provide detailed input for area of responsibility to support the commercial input for the quarterly reviews and UK sales budgeting and reforecast process - focus on pipeline growth is core.
- Liaise with both technical and operational teams concerning viability of new sections, lead times, delivery details, machine availability, manufacturing programmes to promote a unified approach to the customer.
- Work proactively with Marketing to ensure handover of key business development projects to the sales team are managed and co-ordinated effectively, as well as provide information on the competition and activity.
- Be responsible for the complete analysis of the market environment within the area helping to identify new business opportunities / threats, developing strategy and actions to address any negative trends.
- Maintain an entrepreneurial approach to the market, assessing the opportunities for market step change such as acquisition behaviour, either in the current market space or to an immediate adjacency.
- Manage contract negotiations from initial enquiry through to quotation and final close of order. In doing so prepare competitive quotations based upon company pricing structures/policy ensuring appropriate margins are achieved.
- Work with Group Finance and Credit Control to ensure customer payments are received on agreed dates.
To support this role, you will have experience of working at a senior sales level within the commercial function. This will include:
- Demonstrable understanding of best practice Key Account Management with understanding of latest tools and techniques for value creation through strategic alliance.
- Expert in successfully negotiating with clients and candidates to win and deliver profitable results.
- Strong leadership skills with emphasis on persuader / influencer people management understanding.
- Be highly motivated and a proven self-starter whilst working in a demanding and challenging role.
- Adaptable and flexible in their work approach.
- Efficient and timely at meeting and exceeding sales targets.
- Enjoys the challenge of a field sales environment.
Candidates should have/be:
- Either +5 years of work experience in an Engineering, Technical or Business discipline with Commercial leadership.
- Discipline Degree qualified.
- Previous experience key customer management within construction market, ideally dealing with Multinational OEM, tier 1, and tier 2 supply networks.
- Demonstrated revenue growth managing a multimillion £ region.
- Commercial acumen with strong understanding of company finances and ability to use this information to drive decision making.
This is a solution sale, growth targeted role with suitable candidates being targeted on successful territory development. We anticipate that at times it will be a requirement to travel to roughly to 60-70% of the time.
Your CV will be forwarded to Jonathan Lee Recruitment, a leading engineering and manufacturing recruitment consultancy established in 1978. The services advertised by Jonathan Lee Recruitment are those of an Employment Agency.In order for your CV to be processed effectively, please ensure your name, email address, phone number and location (post code OR town OR county, as a minimum) are included.
