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An exciting opportunity for a results-driven Marketing Manager to join our clients Head Office located in Havant.
Within this position you will lead on the UK Marketing Strategy, a hands-on role with a strong focus on digital marketing strategies where you will have the chance to make a real impact and drive the success of our client's brand.
This is a B2B role which would be suited to anyone from a B2B or B2C environment at Marketing Executive level looking to take that next step or already a Marketing Manager.
You will be supporting and guiding 3 x Marketing Executives leading on the successful execution within a varied 360 Marketing role, covering both on and offline marketing campaigns including digital, social, web, SEO, events, content, email, CRM, copy, content and the overall annual marketing calendar working closely with and in alignment with the sales team and overall business growth objectives.
You will have shared with you a European marketing plan and at times assets that would need to be amended with your skills appropriate to your UK Market and audiences.
Able to hit the ground running, be at the forefront of marketing initiatives, innovative, creative, and setting the standard for excellence across all marketing efforts.
Responsibilities:
* Create a marketing plan to enhance brand awareness for the business and increase sales opportunities
* Design Marketing strategy for UK annual marketing calendar
* Manage digital marketing channels.
* Analyse engagement and outcomes to refine future strategies, supporting external and internal communications
* Make regular updates of company website.
* Able to create print and digital marketing campaigns across multiple channels, including social media and email marketing.
* Collate and record marketing statistics where required for sales enquiries, social media and the website using google analytics and other marketing tools.
* Monitor and manage email marketing contact list and ensure compliance with data protection legislation.
* Develop social media content strategy in line with advertising campaigns and SEO strategy
* Manage content calendar and day-to-day activities on UK social media channels
* Support with in-house Product Launch videos / YouTube channel in line with the video strategy
* Monitor brand reputation on social media and other networking websites
* Improve SEO strategy on our websites
* Create and design artwork materials for Sales Team
Skills
* Ideally Degree in Marketing and / or 5 years + Marketing Experience
* Experience of creating content and managing marketing activity.
* Experience working across different marketing channels such as PPC, SEO, social media and email marketing.
* Developing creative, exciting, and informative strategies
* Attention to detail and experience of proof reading and/or copywriting
* Videography/editing for in- house Product launches would be an advantage but not essential (YouTube channel, short reels etc)
* Demonstrate innovative and creative thinking.
* Able to Manage a team of 2 x Executives
* Team oriented and collaborative with a flexible, can-do attitude.
Benefits
* Beautiful, friendly office environment and culture to match
* 36.5 hour week Mon to Thurs 9am - 5pm and Fri 9am - 4pm
* 33 days Holiday per year (including Bank Holidays)
* Pension Scheme
* Private Health
* Free Parking
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