Our client, a worldwide recognised brand, is looking to recruit a Social Media Manager to join the team based in Havant. You must be within commutable distance to this office as attendance will be required 3 days per week.
Duties and Responsibilities
- Reporting into the Senior Brand Marketing Manager, lead the development and execution of a cohesive global social media strategy aligned with the company’s brand vision, values, and business goals across key platforms including but not limited to Instagram/Facebook/TikTok/Pinterest/LinkedIn
- Define each social channel’s target audience and tailor content strategies to reach and engage these segments effectively in line with business and brand strategy.
- Work with the Senior Brand Marketing Manager to develop a content calendar that aligns with marketing campaigns, product launches, and seasonal and platform trends.
- Work with internal Creative Team to oversee the creation of high-quality, engaging, and on-brand content for all social media platforms (including video content and Reels)
- Identify and build relationships with relevant content creators, influencers, brand ambassadors, and strategic competition/brand partners.
- Manage content creator campaigns and collaborations to amplify brand reach and credibility.
- Work closely with Paid Social & Affiliate channel owners to align on a joined-up strategy.
- Foster and maintain a strong online community by actively engaging with followers, responding to comments, and addressing customer inquiries.
- Work with external PR agency to devise, plan, and execute clear PR strategy including calendar of live press and influencer events.
- Monitor, analyse, and report on social media performance and use this insight to shape future ideas.
Skills and Experience
- Previous social media marketing experience with bundles of creative ideas
- A complete social native with an unrelieved passion for social media channels and an excellent understanding of the unique intricacies of each channel
- Proven experience devising and executing brand social media & influencer strategy on time and within budget.
- PR experience of how to bring brand and product messaging and initiatives to life through print, digital and live events.
- Proven experience of content creation across social channels including Reels and videos and not afraid to get in front of the camera when required.
- Strong organisational skills with the ability to plan and manage multiple projects and prioritise workload, with excellent attention to detail.
- An ability to analyse data to produce insight reports.
- Strong team player, able to work cross-functionally & build internal & external relationships.
- Excellent people management skills – able to lead a team and give direction with passion and enthusiasm.
Working Hours
Monday to Friday - 35 hours per week
Salary
£35,000 - £40,000