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Head of Consumer Insights

Seven
Posted 2 days ago, valid for 17 days
Location

Hemel Hempstead, Hertfordshire HP11AB, England

Contract type

Full Time

In order to submit this application, a Reed account will be created for you. As such, in addition to applying for this job, you will be signed up to all Reed’s services as part of the process. By submitting this application, you agree to Reed’s Terms and Conditions and acknowledge that your personal data will be transferred to Reed and processed by them in accordance with their Privacy Policy.

Sonic Summary

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  • The Head of Consumer Insight position is a hybrid role based in the Home Counties, offering a salary range of £70-80k plus an £8k car allowance and a 20% bonus.
  • The successful candidate will lead the Consumer and Shopper Understanding (CSU) team, focusing on driving strategic decision-making through consumer-centric insights.
  • Candidates should have proven experience in Consumer Insights within FMCG, with expertise in both qualitative and quantitative research methods.
  • Key responsibilities include overseeing research projects, providing actionable insights, and fostering relationships with stakeholders and research providers.
  • The role requires exceptional analytical, leadership, and communication skills, along with a passion for consumer behavior and brand strategy.

Head of Consumer Insight

Hybrid with 2 days in Home Counties HQ

£70-80k basic (DoE) + £8k car allowance, 20% bonus, healthcare and pension

Our Client:

  • Dynamic and collaborative fast-paced environment focused on excellence and growth.
  • Leading branded and private label foods supplier committed to consumer centricity and delivering unparalleled innovation.
  • Seeking a Head of Consumer Insight to lead their Consumer and Shopper Understanding (CSU) team, driving strategic decision-making with consumer-centric insights

The Role:

  • As the Head of Consumer Insight, you’ll play a key role in shaping their business strategy, ensuring the consumer voice is at the heart of everything they do. You will:

o Lead and develop a forward-thinking CSU team.

o Act as a strategic sparring partner for Marketing and Retailer Brand teams, ensuring fact-based decision-making.

o Oversee end-to-end research projects, leveraging both qualitative and quantitative methodologies.

o Provide actionable insights that influence brand strategies, innovation pipelines, and consumer-facing activities.

o Foster strong relationships with research providers and internal stakeholders to align on key initiatives.

o Champion a culture of learning, promoting best practices, and driving innovation in consumer research methodologies.

What We’re Looking For:

  • Proven experience in Consumer Insights within FMCG, with expertise in both qualitative and quantitative research methods.
  • A strong ability to translate data into actionable insights that drive business results.
  • Exceptional analytical, leadership, and communication skills.
  • Experience with syndicated tools (e.g., NIQ, Circana, Kantar) and self-serve research methodologies.
  • A collaborative mindset and the ability to influence senior stakeholders.
  • A passion for consumer behaviour, brand strategy, and innovation.

Benefits & details:

  • Competitive salary range of £70-80k (dependent on experience), plus £8k car allowance, 20% bonus, pension, and private medical benefits.
  • Enjoy a progressive and flexible working culture, with office expectations are 2 days a week and the rest WFH or in customer settings.
  • Office is located in the Home Counties area.

If you're passionate about turning consumer insights into impactful strategies and want to lead in a dynamic FMCG environment, we’d love to hear from you. Apply now to take the next step in your career journey!

Apply now and take the next step in your careerquoting reference 8/17246/7. Confidentiality assured.

Whilst we would like to respond to all our on-line applicants, regrettably we are unable to do so due to the high volumes we receive. If you do not hear back within 14 days unfortunately the relevant consultant has decided not to progress with your application. For alternative opportunities please search our vacancies on this site.

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In order to submit this application, a Reed account will be created for you. As such, in addition to applying for this job, you will be signed up to all Reed’s services as part of the process. By submitting this application, you agree to Reed’s Terms and Conditions and acknowledge that your personal data will be transferred to Reed and processed by them in accordance with their Privacy Policy.