Marketing Manager

Marketing Manager - £45k - £50k DOE

Hertford - Office Based

We are seeking an experienced and ambitious marketing professional with a proven track record of working with products and building impactful strategies to establish a solid global brand identity. If you're passionate about all sports and ready to take the lead, make your mark, and drive meaningful change in the sports industry, this could be your perfect role!

The Role

As the Marketing Manager, you'll have the autonomy to shape and define our client's marketing and communication strategy, a well-established British sports brand. Reporting directly to the Managing Director, you will lead initiatives that align with the company's business objectives, creating lasting brand impact while playing a crucial role in the company's ongoing global growth.

You will  create, lead, and manage both B2B and direct-to-consumer (DTC) marketing channels, ensuring each audience is targeted with tailored strategies while maintaining a unified brand voice. You will also  be at the forefront of marketing strategy development for sports sponsorships and ambassador relationships, driving visibility at key events and creating exciting activations that amplify the brand's presence.

This is your chance to lead, innovate, and shape the future of an iconic brand in the sports industry!

Responsibilities:

• Develop and execute a comprehensive brand strategy for both new and existing products.
• Ensure cohesive messaging across B2B and DTC channels while maintaining a strong brand identity.
• Create campaigns and activations that highlight professional player sponsorships and the passion behind the sport.
• Build strong relationships with internal teams and external partners, while growing a high-performing marketing team.
• Use data-driven insights to track campaign success, report on KPIs, and continuously improve strategies.
• Identify and seize new opportunities to grow the business, from strategic partnerships to exciting marketing activations.

What You Bring:

• Proven experience in a senior marketing role, including both B2B and DTC marketing.
• A creative, hands-on approach to brand-building and campaign execution.
• Strong leadership skills, with the ability to inspire and lead cross-functional teams.
• An analytical mindset, using data to inform decisions and optimise performance.
• Most importantly, a true passion for sports and a desire to bring that energy to our brand!

Offer:

• Be part of a fast-growing global company with a love for sports!
• Opportunities for personal and professional development.
• 23 days holiday + Bank Holidays.
• Fun team nights out and free on-site parking.

If you're ready to make an impact in the world of sports in a role that will continually develop you, apply today!