Job Title: Digital Marketing Executive 聽 Salary: up to 拢30,000 Location: Hertford Contract: Permanent, Full Time, Hybrid Hours: 聽Monday to Friday 8-5pm 聽 聽 Company: 聽 Our client is seeking a skilled Digital Marketing Manager to lead the strategic development, execution, and optimisation of digital marketing campaigns across multiple platforms within the events industry. In this pivotal role, you will ensure that digital marketing efforts align with the company's overarching marketing strategy, driving growth initiatives and delivering on key business objectives. This hands-on position requires a strong blend of expertise in website management, content creation, data analytics, and social media engagement to enhance online visibility, engagement, and overall business impact. 聽 Responsibilities: 聽 路Digital Strategy - Develop and optimise digital marketing strategies to align with business objectives across all platforms. 路Website Analytics - Track and analyse website performance using Google Analytics to improve marketing initiatives and conversion rates. 路SEO & Optimisation - Implement SEO strategies to drive traffic, improve rankings, and enhance user experience. 路Social Media - Manage and grow social media presence (LinkedIn, Instagram, TikTok), ensuring engaging and brand-consistent content. 路Content Creation & Campaigns - Develop digital content and execute campaigns to boost audience engagement and lead generation. 路Website Management - Maintain and update websites via CMS (WordPress), ensuring SEO-friendly content and functionality. 路A/B Testing - Conduct A/B tests on email campaigns, landing pages, and paid ads to optimise performance. 路Email Marketing - Plan and optimise email campaigns, including automation, segmentation, and tracking. 路Team & Agency Management - Mentor junior team members and oversee external agencies for PPC, SEO, and content projects. 路Media Partner Management - Coordinate media partner deliverables to maximise ROI. 路Event Support - Oversee promotional materials, event branding, and digital assets for in-person events. 聽 Skills & Experience Required: 聽 路Expertise in website analytics & Google Analytics to track performance and user behaviour. 路Strong SEO knowledge to improve organic visibility and ranking. 路Experience in social media marketing (LinkedIn, Instagram, TikTok) with a focus on audience growth and engagement. 路Hands-on experience with CMS platforms (WordPress, Shopify) for website updates and optimisation. 路Strong email marketing skills, including automation, segmentation, and A/B testing. 路Experience in PPC campaigns (Google Ads, LinkedIn Ads, Meta Ads). 路Strong data analysis & A/B testing skills to refine digital campaigns and optimise performance. 路Experience in media partnerships deliverables and ensuring deadlines are met. 路Ability to mentor team members and manage relationships with external agencies. 路Excellent written and verbal communication skills for content creation and marketing messaging. 路Self-motivated with a proactive approach - able to take initiative, identify opportunities, and drive projects forward independently, with the ability to work independently and collaboratively in a fast-paced environment. 聽 Company Benefits: 聽 路20 days + bank holidays 路Hybrid working - 3 days office (Tuesday - Thursday) 路Bonus scheme - uncapped. 路Monthly team incentives, e.g vouchers, lunches and trips. 路Pension scheme. 路Free parking available. 路Team events. 路Employment discount 路Sick pay 聽 Thank you for your interest in this vacancy, which is being advertised by Smart10 Recruitment Group, who are acting as an employment agency / business. Your application will be considered in competition with others, and we will contact you within 3 working days if you have been shortlisted. 聽 Smart10 is a multi-award-winning specialist recruitment consultancy focused on the supply of temporary, contract and permanent placements across a select group of business sectors. In order to keep up to date and search for all our active jobs, please visit our website, like us on Facebook and follow us on Instagram or LinkedIn. Please refer to Smart10's Privacy Policy as to how we hold your聽data. 聽
Back to searchDigital Marketing Executive
Smart 10 ltd
Posted 9 hours ago, valid for a day
Hertford, Hertfordshire SG14 3ES, England
Full Time
Retirement Plan
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Sonic Summary
- The position of Digital Marketing Executive offers a salary of up to 拢30,000 and is located in Hertford.
- This permanent, full-time role requires a minimum of 2 years of experience in digital marketing, particularly in the events industry.
- Key responsibilities include developing digital strategies, managing website analytics, and overseeing social media engagement across platforms like LinkedIn and Instagram.
- Candidates should possess strong skills in SEO, email marketing, and content creation, along with experience in managing PPC campaigns and mentoring team members.
- The company offers benefits such as hybrid working, a bonus scheme, and team incentives, along with 20 days of holiday plus bank holidays.
