Copywriter

'Recruiting for your future success’

Our client is a multi-national data protection compliance consultancy formed in the UK in 2017.

They provide outsourced Data Protection Officers, privacy consultancy services, and GDPR Representatives to businesses globally. Their mission is to nurture talent and empower individuals. They believe in constantly improving their processes and best practice framework they employ with their clients. They strive to be a team that doesn’t just keep up, but set the pace.

Copywriter

£30-34k Basic Salary DOE | Mon-Fri 9-5:30 | Hybrid working | Ipswich | Excellent Benefits Offered | Collaborative/One Team Environment | Value Driven, Growing Organisation |

As a Copywriter, you will be tasked with creating a diverse range of copy, with a focus on either short-form or long form content based on your experience and strengths. Your day-to-day tasks will include writing copy for campaigns and content across multiple channels, in line with the

marketing strategy. You will understand the need for consistency in clarity, voice and tone, knowing how to be persuasive without overstating. You will have the ability to create captivating, easy-to-digest technical content based on your own research and supported, as required, by the large team of subject matter experts.

The successful candidate will quickly become part of a motivated, sociable, and connected team.

Duties (include but are not limited to):

• Write high quality long- and short-form copy for various marketing assets and content, including but not limited to, emails, newsletters, social posts, case studies, bios, blogs, adverts, infographics, and website
• Maintain a consistent, distinctive, technically accurate, but easily consumable voice across all media channels that remains aligned with the brand values and copywriting style guide
• Ensure all marketing materials remain up to date and consistent across all mediums and group entities
• Follow and update the editorial calendar and writing schedule, collaborating with other members of the marketing and wider team to ensure timely, deadline-driven delivery of content
• Translate industry research into easy-to-understand, technically accurate content for maximum commercial engagement
• Assist and support the Content Manager and wider team with additional research and draft copy, as required
• Utilise SEO best practices to support organic ranking and produce engaging content that naturally incorporates keywords and phrases, without overly focussing on specific keywords
• Proofread and edit drafts for clarity, grammar, and punctuation
• Participate in content brainstorming sessions and contribute creative ideas for new assets
• Keep updated with the latest copywriting marketing trends, SEO best practices and general industry developments, adjusting approach as required

Person Specification:

• A degree level qualification or certification in English, journalism, marketing or creative writing, although demonstrable experience and practical knowledge are more highly valued
• A minimum of 2-3 years copywriting experience in a B2B environment with a strong portfolio of comparable work
• An enthusiastic team player with a 'Can Do’ approach and resilient attitude
• Highly organised, with drive, initiative and enthusiasm
• A willingness to learn, word hard, contribute to the team and develop new skills
• Capable of producing excellent, purposeful copy for a range of platforms
• Proactive approach to researching data protection services, industry sectors and relevant legislation to ensure copy is accurate, informative, and engaging
• Ability to tell a story using words, audio and images, with a concrete understanding of how to create content that captures an audience
• An impeccable grasp of grammar, idioms and expressions
• Demonstrable B2B copywriting experience
• Proficiency with Microsoft Office
• Highly organised, structured and disciplined, with great attention to detail
• Commercial approach to time management and an ability to work to both short and long-term deadlines
• Ability and openness to adapt tone and style based upon feedback from recipients and multivariate testing to improve consumption and response rates
• The ability to work under pressure and juggle multiple stakeholders and workstreams
• Excellent verbal and non-verbal communication skills
• Knowledge of the GDPR and data protection regulations / experience of using a work management platform such as ClickUp or Trello / Experience working with marketing tools such as HubSpot or WordPress (all advantageous)

LIGHTHOUSE PERSONNEL LTD ARE A RECRUITMENT AGENCY WORKING ON BEHALF OF A CLIENT.

PLEASE NOTE WE RECEIVE A LARGE NUMBER OF APPLICATIONS PER VACANCY AND UNFORTUNATELY CANNOT RESPOND TO ALL APPLICANTS. THEREFORE, IF YOU HAVE NOT HEARD FROM US WITHIN A MONTH FROM APPLICATION DATE, IT IS LIKELY THAT YOU HAVE BEEN UNSUCCESSFUL.

If you have been successful, we will contact you by the phone and begin taking you through our step by step recruitment process, doing our utmost to ensure the role is right for you, ascertaining your suitability in the process. This process will all be explained on initial contact.