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Key Responsibilities:
- Develop PR strategies aligned with SEO and brand objectives, ensuring tone and messaging consistency.
- Copy-write, edit, and proof all external communications, including press releases, editorials, and digital content.
- Deliver and optimise marketing campaigns across B2B platforms; monitor analytics and refine strategies.
- Manage social media content on LinkedIn, Twitter, and other platforms, using insights from social listening.
- Collaborate with internal experts to create industry-relevant content and thought leadership.
- Partner with sales and product teams to identify promotional opportunities for internal and external audiences.
- Work with creative agencies and suppliers to ensure brand consistency across all collateral.
- Execute marketing initiatives as per the marketing plan, including event support and CRM data management (Salesforce).
- Proven experience in PR and marketing communications, including content creation and campaign management.
- Strong writing and editing skills, must have a very high attention to detail and brand alignment.
- Proficiency in social media management, analytics, and CRM systems (Salesforce preferred).
- Three years experience in B2B environment is essential.
Adobe Creative Suite, Microsoft 365 and or Hubspot would all be an advantageous
