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An exciting opportunity for a Digital and Performance Marketing Analyst has arisen in Oxfordshire, with a leading destination. The successful applicant will join on a FTC contract; providing hybrid working 2 days from the offices and 3 days from home. The successful candidate must have experience in Google Analytics; and passion for data; with the ability to present opportunities for commercial success.
Client Details
Our client is a renowned organisation in the Leisure, Travel & Tourism sector.
Description
The successful Digital and Performance Marketing Analyst will be responsible for;
- Delivering pinpoint analysis to identify opportunities for investment and growth; short-term and long-term.
- Utilising Google Analytics to identify customer profiles and spending patterns.
- Recommending marketing and sales strategies based on market trends and analysis.
- Designing and create informative reports to present to senior management.
- Working closely with the marketing team to understand and map out target audiences.
- Monitoring and forecasting marketing and sales trends, highlighting opportunities for improvements.
- Interpreting complex data sets and organising these sets to provide a stronger roadmap for the future.
Profile
A successful Digital and Performance Marketing Analyst must have;
- A passion for data and clear demonstrable experience in using GOOGLE ANALYTICS.
- The ability to collect, organise, analyse and disseminate significant amounts of information; and present this back to senior leadership.
- Proficiency in statistical packages and data analysis programs; Power BI etc.
- Outstanding organisational and communication skills.
Job Offer
- A competitive salary of £50,000 to £60,000 and the opportunity to work for an established brand with hybrid working opportunities.
