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The Content Marketing Manager role focuses on developing and implementing a comprehensive content strategy to drive business growth in the Technology industry. The position requires leading a digital team and creating SEO optimised content that enhances brand visibility and customer engagement.
Client Details
Our client is a fast growing IT and Technology company based in Leeds. With an ambitious and growing marketing function, they are looking to appoint a Content Marketing expert to join the team.
Description
The responsibilities for the Content Marketing Manager - Technology role will include:
- Develop and implement a comprehensive content strategy.
- Lead a digital team to create engaging, branded content.
- Optimising digital content with a focus on SEO.
- Monitor and analyse content performance and make necessary adjustments.
- Collaborate with sales and marketing teams to align content with business goals.
- Ensure all content aligns with brand guidelines and customer engagement strategies.
- Manage content distribution across various channels to reach the target audience.
- Stay updated with industry trends and incorporate them into content strategy.
- Coordinate with external agencies and vendors when necessary.
Profile
For the Content Marketing Manager - Technology role, a successful applicant should have:
- Minimum 2 years experience in content marketing
- Ideally a background in B2B technology, or SaaS, although this is not essential.
- Proficiency in digital and content marketing.
- Excellent communication and writing skills.
- Experience with SEO, social media platforms, and content management systems.
- An innovative mindset with the ability to think creatively and strategically.
Job Offer
On offer for the Content Marketing Manager - Technology role:
- An estimated salary range of £55,000 - £65,000
- Hybrid working arrangement.
- Annual bonus
