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This is your chance to take ownership of email marketing in a business that's scaling fast, with exciting product developments and significant market expansion ahead. If you're a results-oriented marketer with a passion for email, automation, and customer journey mapping, apply now.
This PE-backed technology company is at the forefront of their market. This is a business investing heavily in growth, product innovation, and customer experience, and your role will be pivotal in driving engagement and conversions through targeted email marketing strategies.
If you're confident in designing and executing email campaigns that nurture prospects, onboard customers, and drive retention, this is an opportunity to make a real impact. You'll be joining a high-growth business with a rapidly expanding global customer base, using your expertise to deliver results through email, chatbot, and journey optimisation.
About You:
- Proven track record of delivering high-performing email marketing campaigns.
- Strong understanding of data-driven decision-making, email automation, and user journey mapping.
- Comfortable working with marketing automation platforms (preferably Pardot and Intercom) and CRM systems such as Salesforce.
- Analytical mindset with a results-driven approach to optimising performance.
- Self-motivated, highly organised, and able to work collaboratively with sales and marketing teams.
What You'll Be Doing:
- Developing and executing email nurture campaigns focused on engaging prospects and driving conversions.
- Creating segmented workflows for different sectors, leveraging data to personalise communication.
- Managing customer onboarding sequences to drive adoption and loyalty.
- Building automated renewal and upsell campaigns to drive loyalty and revenue.
- Mapping and optimising customer journeys across multiple touchpoints, including web, email, and chatbot interactions.
- Working closely with the Content Manager to distribute content through multiple channels.
- Reporting on performance metrics and continuously optimising campaigns for better engagement and ROI.
Where You'll Be Based:
A hybrid working arrangement will see you based on Leeds city centre outskirts 3 days a week from Tuesday to Thursday and remote based Monday and Friday.
What's On Offer:
- Basic salary of £28,000 - £35,000 depending on experience.
- Hybrid working - 3 days in the Leeds office, 2 days from home.
- The opportunity to influence and shape the email marketing strategy in a high-growth, tech-driven business.
- A collaborative and innovative environment backed by private equity investment.
- A comprehensive benefits package and professional development opportunities.
Please apply ASAP as CV's will be reviewed upon receipt and successful candidates progressed without delay. For an informal chat, please get in touch with Tom Fordham. I can be easily found on LinkedIn or through the MET Marketing website.
MET Marketing is acting as an employment agency in relation to this Email Marketing Executive job.
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