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As Category Executive you will be responsible for capturing market and category intel combined with shopper behaviour and reporting to aid and deliver focussed insights to support category and commercial decision making & category customer plans.
You will also be responsible for engaging a wide variety of stakeholders within the Commercial, Category & Insights teams.
- Own the bi-weekly Market Insights Reports capturing latest market and category observations and insights to be shared with both internal and external customers
- Responsible for category reporting utilising a variety of data including Kantar, Dunnhumby & IRI
- Collating seasonal reviews shared both internally and externally, to demonstrate our understanding of the market and to identify trends and behaviours to inform the approach to future launch plans.
- Working with the Category and Insights teams to understand consumer perceptions and behaviours, to feed into the cross functional Commercial team.
- Provide category support to influence ranging, merchandising and activation in store and on digital platforms.
This role is predominantly office based with flexibility to work from home & travel to stores in the Midlands area.
