Digital Marketing Executive

Job title: Digital Marketing ExecutiveLocation: Leicester areaPosition type: Permanent, 37.5 hours p/wHybrid working: 3 days in officeSalary: £30,000 - £35,000

Your new company

We're seeking a Digital Marketing Executive to be a vital part of our fantastic marketing team. You'll collaborate with a talented graphic designer, Marketing Executive, and report to our Marketing Manager. Our workplace culture is friendly, fun, and professional, encouraging open communication, knowledge sharing and idea creation.Being the champion for digital marketing activity, planning, creating and executing campaigns. Maintaining current relationships and seeking new opportunities to grow the business in line with objectives.

Your new role

• Manage and execute marketing campaigns to drive brand awareness and lead generation.
• Analyse market trends and competitors and develop social plans based on this insight.
• Create engaging content for various marketing channels.
• Responsible for social media, planning, creating and executing plans to support business objectives
• Monitor and report on marketing metrics such as impressions and engagement.
• Update the website as and when required to support with marketing campaigns and wider company needs.
• Work closely with the eCommerce team on projects and campaigns to support new business growth

What you'll need to succeed

Essential

• Understanding of digital marketing concepts and performance metrics.
• Proficiency with analytical tools such as Google Analytics.
• Experience with pardot software or equivalent
• Strong analytical skills and a keen eye for detail.
• Excellent communication and teamwork abilities.
• Excellent time management skills to handle multiple projects simultaneously.
• Proficiency in English with strong written and verbal communication skills.

Desired

• Financial services experience
• Pardot / Salesforce experience
• Sitecore

What you'll get in return

• £35,000 per annum
• Employee benefit package
• Work for an equal opportunity employer

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