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Customer Marketing Planning Manager
Liverpool
Hybrid (3 days in the office and 2 remote preferred)
Very competitive salary
Forward role are working with a market leading UK and International omni-channel retailer trading in store, online and offering a “click and collet” service. Their range includes Women's, Men's and Children's clothing, homeware and furniture.
This well-known brand was established over 30 years ago and now have over 200 UK stores and over 25 international stores as well as an online channel growing at a huge rate. They are delivering year on year growth and their customer base is in the millions!
They are looking for a Customer Marketing Planning Manager to develop, optimise, execute & review the seasonal customer trade plan.
Responsibilities:
- Creating, managing & optimising a seasonal trade plan that includes all full price & promotional activations, to increase reasons to visit for their customer segments
- Utilising customer, market & business insight to increase short & long term customer & commercial opportunities
- Collaborating with the customer propositions manager to recognise the role of propositions within the seasonal trade plan & apply this to individual events or activations
- Briefing Insight, Customer, Campaign, Product, & Channel teams to support the enhancement of the short & long term customer trade plan
- Using the customer trade planning critical path, project manage seasonal events, guaranteeing key meetings are diarised & deadlines are met
- Establishing agendas for planning meetings, taking minutes & following up with actions
- Working cross functionally & create solid relationships throughout all parts of the business to regularly communicate, influence & deliver customer plans successfully
- Being a representative for the customer team in; trade, planning & sign off meetings, playing the voice of the customer, guaranteeing plans are delivered on time & against the KPIs
- Organising & managing time successfully including organising multiple seasons, tasks & deadlines while being able to identify & prioritise business critical tasks
- Promoting efficient, simple processes & continuously look for ways to improve
What you will need:
- 5 or more years experience in a commercial trade facing role – eCommerce buying, merchandising, finance, marketing planning, or retail management
- Solid project management & communication skills
- Capable of leading cross functional teams and can evidence influencing at all levels
- Strong knowledge of retail within an omnichannel environment
- Capability to transform complex data and insight into actions plans
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