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A growing e-commerce retail business is seeking an experienced PPC Manager to join their team. This is a fantastic opportunity to manage and drive the strategy for paid media campaigns across multiple platforms and markets.
Location: Liverpool (100% office-based)Contract: Full-time, Permanent
Key Responsibilities:-Develop, execute, and manage paid media campaigns across platforms, including Google, Bing, and Criteo (paid search, shopping, display, remarketing, and video).-Strategically oversee the PPC marketing budget across all markets.-Implement and optimise campaigns across multiple regions, tailoring strategies to different market dynamics.-Review and optimise campaigns to enhance ROAS and other key performance indicators.-Analyse performance data to improve targeting, messaging, and campaign effectiveness.-Stay updated on industry trends, applying best practices for continuous improvement.-Conduct A/B testing and ad performance experiments.-Identify new PPC opportunities and provide actionable insights to the business.Requirements:-3+ years' experience managing PPC channels in a fast-paced, in-house environment.-Strong proficiency in Google Ads, Google Analytics, Bing Ads, and Google Tag Manager.-Proven experience managing large PPC budgets.-Analytical mindset with a data-driven approach to decision-making.-Experience managing campaigns across UK and EU markets.-Solid understanding of digital marketing channels and PPC integrations.Salary/Package:-Full-time, permanent (100% office-based)-Private healthcare-25 days holiday + birthday off + 8 bank holidays-staff discountInterested? Apply now or contact me directly for more information! //
