Brand Controller Food

Nigel Wright Group

Posted a day ago, valid for 15 days

Liverpool, Merseyside L96GB, England

Full Time

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Sonic Summary

The Company is a leading branded food producer with over £100 million in revenue, selling products through major grocery chains.
The Brand Controller role is a senior leadership position responsible for shaping the portfolio strategy and managing product segments.
Candidates should have extensive experience in branded communication, including ATL and TTL media, as well as digital media.
The position offers a salary range of £90,000 to £100,000 plus benefits, with a requirement of significant experience in marketing leadership.
This role is based in the Northwest HQ, with four days in the office and customer visits included.

The CompanyOur client is a £100m+ Branded food producer and market leader in their category selling their products through all the major grocery multiples.The JobThe Brand Controller is a senior leadership position responsible for shaping and driving the overall portfolio strategy and the team’s individual product segment portfolios.

This role involves defining, developing, and executing the branded portfolio strategy to enhance brand equity, awareness, and market position.
Strong and collaborative leadership is essential to ensure sustainable growth and profitability for the brand and portfolio.
Portfolio Business Unit Strategy and Planning
Strategic Product Development, Innovation, and Renovation
Portfolio Performance Delivery
Brand/Segment Asset Development
Annual Brand Plan
Marketing leadership
People management

The CandidateSkills and Experience:• Flexibility to adapt quickly to changing circumstances, proactively questioning and challenging to prioritize and identify timely solutions.• Curious nature, always looking to learn and improve processes.• Extensive experience in branded communication (ATL and TTL media) and digital media.• Proactive and confident with strong verbal and presentation skills.• Passionate about empowering consumers within health and nutrition, bringing curiosity and creativity to consumer engagement.• Ability to create strong consumer plans linking consumer propositions with engagement platforms and brand manifestos.• Strong team management and leadership skills with a track record of driving marketing/brand teams and delivering brand growth and innovation.The package

£90,000 to £100,000 + benefits
4 days in NW HQ with customer visits forming part of your office days

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