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The Campaign Management Specialist will be a key member of the clients' Campaign Management team within the digital organisation. The Campaign Management Specialist is responsible for implementing direct and programmatic guaranteed campaigns across display and video.The ideal candidate has proven experience with ad trafficking, reporting, and a curiosity about the media landscape and digital technologies.What will you be doing?
- Manage the setup and execution of programmatic and direct campaigns for our customers across display, mobile and video channels.
- Support the campaign management team in their daily tasks such as availability requests, creating campaign evaluations and reporting.
- Coordinate with outsourced vendor partners, handling administrative tasks associated with launching campaigns.
- Actively monitor all assigned campaigns, optimising against deliverable goals, and providing recommendations for optimal performance against KPIs.
- Advise internal sales departments on campaign conception and ad serving guidelines
- Mediate amongst the individual departments, such as Sales, Digital Media Strategy, Project Management, Creatives and client partners
Support the launch of our clients new Sales System Globalisation Project (SSG):
- Participation in the creation of the digital product catalogue
- Update of the setting in the AdServer GAM
- Validation of existing campaigns
- Onboarding and adoption of new system, workflow and processes
Skills:
- Must possess at least 6 months of Ad Operations/Campaign Management experience
- Proficiency with Google Ad Manager (GAM) a must
- Excellent communication skills, and the ability to self-prioritise tasks
- Experience with Excel, comfortable with organising data
- Familiarity with DV Publisher Suite or any OMS beneficial
- Knowledge of developer tools or HTML beneficial
If you are interested in this opportunity, please apply with your CV.
Lawrence Harvey is acting as an Employment Business in regards to this position. Visit our website and follow us on Twitter for all live vacancies (lawharveyjobs)
