Category Manager - Electronic Devices

• Category Manager - Electronic Devices
• Up to 52,000 per annum
• Initial contract until 30th June but subject to performance and budget can extend to a total duration of 18 months
• Hybrid role working 2 days a week in their London office and 3 days remote working

Working for a global technology company we are looking for a Category Manager to look after their laptops and tablet range across Northern Europe. The Category Manager drives the overall Laptop and Tablet business with a focus on key strategic retailers and sales channels.

As Category Manager you will be part of a team for Northern Europe (UK, Ireland, Denmark, Sweden, Norway & Finland), who are responsible for defining and executing our consumer product and/solution go-to-market strategy; influence product roadmap, business models and strategy; and manage long term health of the business through actionable customer insights to and from partners.

Responsibilities
* Leverage industry knowledge, channel insights, and customer understanding to drive strategic alignment, digital transformation, and land joint business objectives with partners.
* Define & own implementation of product specific channel strategy and investments, with a focus on retail sales channel.
* Design of product strategic programs, incentives, promotions, and upper funnel activities partnering with Business & Sales Operations (BSO) team and the product marketing teams
* Influence long range product and Go To Market (GTM) planning
* Drive product/solutions consumer channel GTM partnering across internal stakeholders
* Be the internal and external voice of the product/solution with our partners in region
* Manage portfolio of investments, channels, motions to maximize short term results (rev, scorecard) and life time value.
* Create field/local enablement to execute the priorities:
o Tools, process, stakeholder management and alignment across functions
o includes creation and localization of partner pitch deck/storytelling
o WW and regional seasonal guidance
o Retail GTM readiness
* Pilot new GTM & Sales motions to future proof our business
* Direct To Consumer (not thru partner) product GTM e.g. PR, local owned & operated Advertising (ATL & BTL), partnerships and events.
* Manage Launch Events - Leverage PR Moments we can showcase new products and tell our innovation story across the entire portfolio
* Accountable for product revenue, P&L and compensable metric results including forecasting.

Required/Minimum Qualifications
* Category management, product management, marketing strategy, business planning, product planning, or related work experience
* Experience managing and expanding a category and attaining sales and profitability targets within a complex (e.g., multinational or matrixed) organization

Relevant Skills:
* Knowledge of the Consumer needs, buying practices, sales goals, and the retail environment related to the Consumer PC Category
* Experience with Consumer product purchasing and inventory control
* Ability to analyze sales data, draw relevant conclusions, develop accurate business plans and forecasts, and drive execution
* Understanding of budget, profit & loss, margin, investment, and operating expense accountability
* Growth Mindset and innovative thinking to identifying and executing business opportunities
* Ability to influence multiple stakeholder groups and connect with diverse audiences
* Thought leader, risk taker, and lifelong learner; Digital and social influencer in the market
* Have experience planning and executing marketing strategies and activities that drive business results while remaining true to the brand.
* Have experience translating Key Performance Indicators (KPIs) into actionable plans to accelerate or capitalize on growth opportunities.