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CRM Marketing Manager
Are you a data-driven marketer with a passion for enhancing customer experiences? My client is seeking a CRM Marketing Manager to lead the strategy, development, and execution of customer relationship management campaigns that drive engagement and retention.
Key Responsibilities:
- Develop and execute CRM strategies to improve customer lifecycle performance, engagement, and loyalty.
- Manage and optimise email marketing campaigns, including segmentation, personalisation, and A/B testing.
- Analyze customer data to identify trends and opportunities, ensuring targeted and impactful communications.
- Collaborate with cross-functional teams to align CRM initiatives with business objectives.
- Monitor campaign performance, providing actionable insights and recommendations for continuous improvement.
What We’re Looking For:
- Proven experience in a CRM or email marketing role, ideally within a B2C or financial services environment.
- Strong analytical skills and proficiency in CRM tools and platforms.
- Excellent project management skills, with the ability to juggle multiple priorities and meet deadlines.
- A customer-focused mindset with the ability to create engaging, tailored communications.
Due to the high amount of interest that we receive for each of our roles unfortunately we cannot respond to each application individually, therefore if you do not hear back from one of our consultants you have not been shortlisted for this role.
Please note that our client is an equal opportunities Employer and adheres to all relevant legislation and offer services regardless of age, race, sex, disability or religious belief.
