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This role leads global eCommerce trading and CRM strategies, driving sales, customer acquisition, and retention for a digital-first brand. It focuses on optimising the DTC website, managing promotions, and delivering a seamless customer experience while collaborating with cross-functional teams.
Client Details
A leading performance marketing agency based in Central London, specialising in scaling digital-first brands through innovative eCommerce, CRM, and Paid Media strategies. They work with global industry leaders to deliver measurable results and drive sustainable growth.
Description
- Lead global eCommerce trading strategies, managing the DTC website and optimising the customer journey to drive sales.
- Develop and execute CRM campaigns that enhance customer acquisition, retention, and loyalty.
- Manage promotional strategies and ensure alignment with the brand's commercial goals.
- Collaborate with Performance Marketing to align spend with trading peaks and product strategies.
- Monitor KPIs, analyse trends, and report on performance to identify growth opportunities.
- Partner with cross-functional teams to deliver seamless site experiences and manage customer initiatives.
- Oversee loyalty programmes, lifecycle campaigns, and end-to-end CRM reporting.
- Support site improvement projects and ensure the website remains fully optimised for trading.
Profile
- 5+ years of experience in eCommerce, trading, and CRM management.
- Advanced knowledge of Shopify, Klaviyo, and GA4.
- Strong analytical skills, with experience using data to inform trading strategies.
- Proven ability to manage multiple priorities and deliver results in a fast-paced environment.
- Knowledge of Paid Media channels, SEO, and customer lifecycle management.
- Excellent communication and collaboration skills, with a proactive, problem-solving mindset.
Job Offer
- Competitive salary of up to £70,000, depending on experience.
- Flexible working arrangements, including hybrid options.
- Opportunities for professional growth in an innovative, high-performing team.
