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- Work collaboratively with internal teams to plan and manage marketing campaigns for various commercial activities.
- Implement marketing initiatives across multiple platforms, including websites, blogs, videos, emails (with audience segmentation), social media, and on-site event promotions.
- Develop, edit, and manage compelling marketing content that adheres to brand guidelines, accessibility standards, and SEO best practices.
- Design and implement comprehensive marketing strategies to effectively target audiences, ensuring timely delivery and minimising message fatigue.
- Manage the commercial sections of the website, ensuring events and training courses are presented in an engaging and informative manner, including updates on details, speakers, and agendas.
- Work with the design team to produce attractive, on-brand marketing materials.
- Track, measure, and optimise campaign performance, providing detailed reports and insights for continuous improvement.
- Strong written and verbal communication skills.
- Excellent interpersonal skills for managing stakeholder relationships.
- Highly organised, capable of balancing multiple tasks in a dynamic environment.
- Innovative thinker with a proactive attitude towards identifying and leveraging opportunities.
- Meticulous attention to detail, maintaining high standards in all work.
- Energetic and driven, with a solutions-focused approach to challenges.
