Marketing Manager Product: Cognitive Assessment Tool (Technology)Market: Post-16 Education (Further Education, Higher Education, Independent Training Providers)Location: Home based (Once a month in London)Salary: £50,000pa We’re seeking a Marketing Manager to lead the launch of an exciting new product in the education sector: Cognitive Assessment Technology. This cognitive assessment tool is designed to identify additional learning support needs for learners in post-16 education, targeting Further Education (FE), Higher Education, and Independent Training Providers (ITPs). With significant market potential, it will transform the way support needs are identified across the sector. About the Role:As the Marketing Manager, you’ll report directly to the Chief Marketing Officer and work closely with the Managing Director for this new product launch. You’ll have end-to-end ownership of the marketing strategy, driving early-stage growth for this innovative carve-out product. This is a unique opportunity for a driven, self-starter to shape a new brand in its early stages. Key Responsibilities:

Develop and deliver a full-stack marketing strategy to support the launch of this new product.
Solid generalist Marketer, with a sound background across GTM, Sales Enablement, email marketing, ABM, Digital & CRM.
Plan and execute events to increase product visibility within the education sector.
Implement marketing automation and CRM strategies using Pardot and Salesforce.
Collaborate with the MD and wider team to create a market-leading presence within the education technology space.

What We’re Looking For:

A generalist marketer with experience in new product launches or start-ups.
Knowledge of the education sector or ed-tech markets (experience targeting FE and ITP audiences would be awesome).
Strong digital strategy, pipeline generation, and CRM experience.
A proactive and independent approach—you’ll have the autonomy to design and deliver a strategy but with support from senior leadership.
It would be amazing if you had experience launching carve-out products or working in early-stage businesses.

Location: Remote role, full home set-up provided. You will be in London c1 day a month (may be more at busy times) This is an excellent opportunity for a hands-on marketer to play a pivotal role in launching a transformative product within the cognitive assessment space.

Marketing Manager

PA to Chief Marketing Officer

Chief Commercial Officer (CCO)

Head of Marketing