A dynamic and strategic Marketing Manager is required to join a leading organiser of digital infrastructure conferences, based in the heart of London.
About the Company
This growing organisation delivers high-impact data centre events across national and emerging hubs throughout EMEA. Established in 2021 and now part of a larger B2B media and events group, the company brings together stakeholders from across the digital infrastructure space through multi-track conferences, expert panels, and vendor expos. With a focus on fostering objective insights and enabling meaningful business connections, they are fast becoming a key voice in the industry.
Key Responsibilities
- Plan and execute integrated marketing campaigns across digital, email, content, and offline channels.
- Manage end-to-end email marketing activities using MailChimp, including segmentation, automation, and analytics.
- Use Salesforce to track leads, monitor campaign performance, and collaborate with the sales team.
- Deploy and optimise lead nurturing workflows using Marketo or similar platforms.
- Lead the corporate communications strategy, including press releases, media relations, and internal messaging.
- Work closely with internal teams to ensure consistent branding and messaging across all touchpoints.
- Produce compelling content for digital platforms including websites, blogs, social media, and email newsletters.
- Oversee the company's digital presence, including website management and social media activity.
- Analyse marketing performance data to inform strategic decisions and optimise future campaigns.
- Manage external vendors and ensure marketing activities remain within budget.
- Keep up to date with trends and innovations within the digital and event marketing landscape.
- Mentor junior team members, depending on team structure and business needs.
Desirable Experience
- 3-5 years' experience in a similar marketing role.
- Strong understanding of digital and traditional marketing strategies.
- Demonstrated experience in B2B marketing, ideally in events, media, or technology.
- Proficiency in MailChimp, Salesforce, and Marketo (or equivalent).
- Skilled in content creation and confident in managing communications strategies.
- Analytical and data-driven with a proactive and creative mindset.
- Excellent project management and organisational capabilities.
Qualifications and Training
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Professional development or certifications in digital marketing tools/platforms are advantageous.
Benefits:
- Opportunity to shape marketing strategy in a fast-growing, high-impact sector
- Access to a network of digital infrastructure professionals across EMEA
- Career development within a growing international organisation
- Flexible/hybrid work environment and collaborative team culture
Sounds interesting? Click APPLY to send your CV for immediate consideration.
Candidates with experience or job titles including; Digital Marketing Manager, Events Marketing Manager, Communications Manager, Marketing Lead, B2B Marketing Manager may also be considered for this role.
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