Job Title: Product Growth Marketing Manager Location: London, Central St Giles (3 days onsite)Rate: £48.08 per hour Duration: 7 months PAYEResponsibilitiesUnder the direction of the Manager, the role will involve:Media Planning & Strategy•   Serve as the primary client contact for managing large-scale, complex media planning.•   Partner with global Media teams to ensure scalable strategies.•   Lead multiple media agencies, prioritizing workflow and elevating agency performance.•   Collaborate across teams to ensure high-quality content and campaigns that align with brand and voice.Marketing Strategy & Implementation•   Develop and implement marketing strategies to drive business results across social, on-network, and off-network media channels.•   Lead the creation, execution, and analysis of social media content, social selling programs, and employee leadership activation.•   Develop and implement marketing communication strategies to enhance media and public amplification.•   Design and execute internal and external promotional plans in collaboration with growth, content, and design teams.Analytics & Performance Tracking•   Identify marketing opportunities by analyzing data and developing audience insights.•   Track and report on campaign ROI using CRM or project management tools.•   Work closely with the sales team to maximize campaign impact.Inclusion & Leadership•   Champion equitable and inclusive behaviors across all systems, ensuring a collaborative and supportive work environment.•   Serve as a diversity change agent, advocating for inclusive processes and cultural shifts.•   Provide thought leadership and develop industry standards for advertising and strategic marketing initiatives.•   Foster an environment of psychological safety where diverse perspectives thrive.Project & Vendor Management•   Manage relationships with vendors and venues, including contract negotiations, AV planning, and event logistics.•   Collaborate with senior leadership to develop project strategies aligned with business objectives.•   Spearhead new virtual and physical experiences in partnership with marketing teams.________________________________________Skills, Experience & EducationCore Competencies•   Communication Skills – Strong ability to communicate effectively across various audiences and formats.•   Consumer Behavior – Understanding of key audience needs and behavioral trends.•   Creativity – Ability to bring a vision to life and provide constructive creative feedback.•   Data Analysis & Synthesis – Ability to analyze data, generate solutions, and evaluate outcomes to enhance marketing strategies.•   Growth Strategy – Knowledge of strategies to increase market share while balancing short-term earnings with long-term growth.•   Influencer Marketing – Expertise in engaging influential figures to expand brand exposure.•   Media & Placement Strategy – Strong understanding of media strategy and content distribution across various channels.•   Negotiation Skills – Ability to lead favorable deals, resolve challenges, and determine when to walk away from non-viable agreements.•   Project Management – Strong organizational skills to prioritize tasks effectively and recognize when additional support is needed.•   Search Engine Optimization (SEO) – Ability to optimize web pages and content for discoverability and improved search rankings.•   Social Media Strategy – Understanding of community engagement, brand promotion, and digital networking..
Product Growth Marketing Manager
Career Moves Group
Posted a day ago, valid for a month
London, Greater London EC1R 0WX
Part Time
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Sonic Summary
- The job title is Product Growth Marketing Manager located in London at Central St Giles, requiring three days onsite work per week.
- The position offers a rate of £48.08 per hour and has a duration of 7 months.
- Candidates should possess strong communication skills, a solid understanding of consumer behavior, and expertise in data analysis and growth strategy.
- The role demands experience in media planning, marketing strategy implementation, and project management, with a focus on inclusive leadership and team collaboration.
- Applicants should have a proven track record in marketing roles, with experience in influencing marketing and a keen understanding of social media strategy.