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Product Marketing Manager

Career Moves Group
Posted 6 hours ago, valid for 4 days
Location

London, Greater London EC1R 0WX

Contract type

Part Time

In order to submit this application, a Reed account will be created for you. As such, in addition to applying for this job, you will be signed up to all Reed’s services as part of the process. By submitting this application, you agree to Reed’s Terms and Conditions and acknowledge that your personal data will be transferred to Reed and processed by them in accordance with their Privacy Policy.

Sonic Summary

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  • The EU Advertising Team is seeking a Senior Marketing Manager in London for a 14-month contract, offering a rate between £246.16 and £375.84 per hour, inside IR35 regulations.
  • This role requires a minimum of professional non-internship marketing experience, with a strong emphasis on data-driven decision-making and collaboration across various teams.
  • The successful candidate will shape the strategy for the Video Ads sponsorship program in the EU and develop scalable workflows and marketing materials for sponsorship initiatives.
  • Key responsibilities include driving creative innovation, conducting competitive analysis, and analyzing marketing metrics to optimize the sponsorship program's effectiveness.
  • Preferred qualifications include experience in creating go-to-market initiatives at scale and guiding the creative process from concept to execution.
Product Marketing Manager  Location: UK, LondonLength: 14 monthsRate: £246.16 - £375.84 p/h (Inside IRD35)Hours: 40 hours per week Summary:The EU Advertising Team is looking for a Senior Marketing Manager to support the Advertising in the EU and to help us translate advertiser needs into actionable results. This person will be responsible for scaling the brand sponsorships program in the EU, leading the strategic development and operational execution of the program to drive premium brand partnerships for video titles. This is a highly cross-functional role that requires close partnership across Content Marketing, PR, Product Management, Advertising, Operations, and Our Client MGM Studios. The ideal candidate can think strategically and execute to a high standard, has strong written and verbal communication skills, and is excited to experiment and learn in a data-driven environment, using customer data and insight to shape marketing strategies and execution.Key Job Responsibilities:
  • Shape the strategy for the Video Ads sponsorship program in EU, partnering with global Ads sponsorship leaders, as well as the Advertising strategy and sales teams
  • Develop scalable workflows and approval processes for sourcing titles and title bundles for sponsorships, and developing marketing materials to support sponsorship Go To Market activities, collaborating with relevant stakeholders and Our Client MGM studios teams
  • Drive creative thinking and innovation in the sponsorship offer, including supporting and influencing broader creative innovation and product marketing strategy across the EU Ads product marketing team
  • Collaborate with the sales team to develop effective sales enablement tools and training materials to support the sales process and drive revenue growth
  • Conduct competitive benchmarking and analysis to identify market trends, strengths, weaknesses, and opportunities, providing valuable insights to shape marketing strategy
  • Identify insights from internal and external market research to refine the EU sponsorships offer, influence the global product roadmap, and optimize the content, product, and packaging offer to ensure market fit
  • Analyze marketing metrics and KPIs to measure the effectiveness of the sponsorship program and make data-driven recommendations for optimization
  • Stay up-to-date on industry trends and emerging technologies.
Basic Qualifications:
  • Professional non-internship marketing experience
  • Experience using data and metrics to drive improvements
  • Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables)
  • Experience communicating results to senior leadership
  • Experience building, executing, and scaling cross-functional marketing programs
  • Experience driving direction and alignment with cross-functional teams
Preferred Qualifications:
  • Experience with creating GTM initiatives at scale
  • Experience guiding creative input, development, and execution from concept to completion

Apply now in a few quick clicks

In order to submit this application, a Reed account will be created for you. As such, in addition to applying for this job, you will be signed up to all Reed’s services as part of the process. By submitting this application, you agree to Reed’s Terms and Conditions and acknowledge that your personal data will be transferred to Reed and processed by them in accordance with their Privacy Policy.

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