Product Marketing ManagerLondon (Hybrid Working)Salary: Up to £70,000 (including 10% bonus)CPS Group is excited to partner with a leading Digital Media company in London, currently seeking a dynamic and business-savvy Product Marketing Manager to join their growing team of marketing professionals.In this role, you will be the key link between the sales, marketing, and product management teams on a global scale. Your primary responsibility will be to develop and execute product and solution positioning strategies that differentiate the company's offerings within the device security market.Key Responsibilities:* Serve as the main point of contact for marketing initiatives related to assigned products and solutions, leading and managing product marketing efforts* Collaborate with product managers to identify market opportunities and create compelling value propositions for each product line. Continuously assess and refine these propositions to align with target markets* Work with field marketing and product management to develop solution briefs that support the creation of product collateral (e.g., pitch decks, videos, explainers) to ensure products are effectively represented across key segments and regions* Support the development of go-to-market (GTM) strategies to position products accurately within various market segments and geographical regions* Conduct market research and competitive analysis, utilizing insights from sales data, surveys, and customer focus groups to understand customer needs, market potential, and pricing/channel strategiesCandidate Skills/Experience:* Proven experience in a similar product marketing role, ideally within an international, multicultural environment* Strong background in technical B2B organisations or roles involving regular interaction with technical concepts* Exceptional marketing execution and business analysis skills, with the ability to effectively position and promote products and solutions* A successful track record of product or solution marketing in the consumer device market, with exposure to commercial and business management* Experience in cybersecurity or semiconductors is highly desirableContact: Matt Jacob - CPS Group UKBy applying to this advert you are giving CPS Group (UK) Ltd authority to hold and process your data for this specific role and any other roles we may deem suitable to you over time. We will not pass your data to any third party without your verbal or written permission to do so. All incoming and outgoing calls are recorded for training and compliance purposes. CPS Group (UK) Ltd is acting as an Employment Agency in relation to this vacancy. Our new privacy policy can be found here https://company-policies
Product Marketing Manager
CPS Group
Posted 8 hours ago, valid for 19 days
London, Greater London EC1R 0WX
Full Time
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Sonic Summary
- The position is for a Product Marketing Manager based in London with hybrid working options.
- The salary offered is up to £70,000, which includes a 10% bonus.
- Candidates should have proven experience in a similar product marketing role, ideally with a background in technical B2B organizations.
- Key responsibilities involve developing product positioning strategies and collaborating with various teams to enhance market representation.
- Experience in cybersecurity or semiconductors is highly desirable for this role.