PRODUCT MARKETING MANAGER - B2B SAAS
Our client is a dynamic, innovative technology company providing cutting-edge SaaS solutions and specialized legal services in the international business expansion space.Â
With a small, yet expanding team of passionate professionals, they are committed to delivering innovative solutions that simplify international growth. They're seeking a Product Marketing Manager to join their marketing team and help drive product adoption, growth, and customer success.
Location: Hybrid (Flexible)
AS PRODUCT MARKETING MANAGER YOUR RESPONSIBILITIES WILL INCLUDE:
- Develop compelling product positioning and messaging that translates complex features into customer-centric value propositions
- Own product launches and go-to-market strategies, working cross-functionally with Product, Sales, and Marketing teams
- Conduct customer research and competitive analysis to identify market trends and opportunities for differentiation
- Create sales enablement tools and training to equip the commercial team for success
- Develop and optimize feature adoption campaigns to drive engagement and measure success through established KPIs
THE IDEAL PRODUCT MARKETING MANAGER WILL HAVE:
- Experience in a Product Marketing Manager role, ideally within SaaS, B2B, or legal tech
- Proven track record developing go-to-market strategies and executing successful product launches
- Strong research skills with ability to transform customer insights into actionable marketing strategies
- Excellent cross-functional collaboration and project management capabilities
- Understanding of the legal services or global mobility industry (desirable)
WHY JOIN THIS BUSINESS AS THEIR PRODUCT MARKETING MANAGER?
- Competitive salary with flexible hybrid working arrangements
- Opportunity to make significant impact in a high-growth, early-stage company
- Play a pivotal role in shaping product positioning in an innovative technology space
- Work with a passionate team of professionals dedicated to solving global business challenges
- Join at an exciting growth stage with clear potential for career advancement
Armstrong Lloyd is a market