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Reporting to the Head of Brand you will oversee the marketing and communication plan for the restaurant portfolio, including all digital touchpoints. You will have responsibility for the development and execution of the brand vision, strategic plan and innovation agenda across all in restaurant comms.
Client Details
My client is a leading player in the hospitality and QSR space, with HQ in London
Description
- Manage the marketing plan across all elements of the in restaurant marketing mix.
- Develop the strategic approach for in restaurant comms
- Manage the development of key in restaurant visuals (across brand and product launches inclusive of key events e.g. Christmas, Summer)
- Accountable for the kit launch creative, associated co-ordination and asset roll out
- Oversee adaption of the key visual across digital assets for the broader marketing team as relevant (working with key stakeholders)
- Manage relationships with partner agencies and suppliers (design and print) ensuring that all launches and campaigns are managed within the budget, on time, and targeted to achieve measurable ROIs.
- Oversee the photoshoot direction for all product launches ·
- Keep up to date with the changing market and competitor activity and share this with the wider marketing team. · Report back on KPIs on new product launches and recommendations.
- Manage 1 x Assistant Brand Manager
Profile
- Experience in a retail marketing capacity, in hospitality, retail or FMCG
- Strong BTL and TTL campaign management
- Excellent communication skills, both written and verbal, with the ability to communicate accurately and compellingly to a variety of audiences
- Proven skills in in-restaurant brand marketing, market and competitive analysis, customer insights and project planning
- Able to manage multiple projects at any given time, with excellent attention to detail
- Experience with team management
Job Offer
Salary up to £65,000 depending on experience (plus package)
3 days a week from London office
