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We're working with a genuine market disruptor in the global content subscription market, already working with some of the most well-known consumer subscription companies such as Amazon and Disney, at a pivotal time, in a crucial role, driving a new product that is already proven to be a success. And they need you, and your extensive product marketing experience in the SAAS/digital product space to help them achieve their growth targets.
This is a senior position reporting directly into the VP of Marketing, and whilst you will be supported in product knowledge and marketing services, they need your market/competitor analysis skills, feature prioritisation ability, and award-winning content to expand and energise their existing team.
Candidates will ideally have extensive experience marketing products into the content/subscription market globally, candidates who do not have this experience will need a minimum of 7 years SAAS product marketing experience.
Key Responsibilities
- Solving complex proposition problems without supporting data, which are key to unlocking revenue streams
- Driving the strategy directly impacting the profitability of the product and performance of the sales team
- Work with product management, sales and marketing colleagues, to ensure alignment across the business to the product promise in the market.
- Define and provide the product offer, including the key features and benefits, how content providers use it, pricing and contract, partnership with resellers and all other aspects of the offer.
- Develop industry know-how, with competitive and customer landscapes, to shape winning products and marketing programs.
- Drive product strategy and roadmaps, capturing insights from market data and first-hand from customers.
- Develop marketing assets and narratives for sales including positioning, messaging, pitch decks, demonstrations, training and general sales enablement.
- Contribute to marketing campaigns (with the broader Marketing team) by supporting creatives and channel strategy to showcase our product values to prospects, partners, and customers.
- Be a spokesperson for your products in front of customers and prospects, media and analysts, investors and partners.
There is a generous executive-level package available If you can spend a minimum 4 days a month on average at their Cambridge office and can demonstrate 7 years of relevant product marketing experience. Applicants without extensive product marketing experience will not be considered.
Zero Surplus is East Anglia's premier marketing recruitment agency, based just outside Cambridge our marketing recruiters source staff for small and international SAAS and financial services businesses across Northants, Milton Keynes, Cambridgeshire and the East of England.
For registration purposes please could you let us know where you are currently based or which locations you are considering as well as your required salary and notice period.
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