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Role: Paid Media Manager
Location: Remote (Flexible)
Salary: Market Leading
My client is rapidly growing contemporary e-commerce jewellery brand who is seeking to accelerate grow in a number of markets, including UK and US.
A newly created role, this unique opportunity is pivotal to their wider business strategy as they look to build on their stellar growth to-date, expanding their paid media channels and improving performance on existing ones.
Roles & Responsibilities:
- Rolling out best-practice across set-up, execution, and content optimisation
- Formulate the paid media strategy for each channel
- Manage budgets on a day-to-day basis
- Oversee content, report on and analyze campaign performance
- Share insights and knowledge with the team
- Create new campaigns and creative optimization
- Segment and target audiences effectively
- Collaborate with the wider Marketing team to improve the quality and consistency of campaigns as well as with Product and Customer Service teams
Essential Skills/Experience:
- 5 years+ experience in digital marketing account management
- Previous accountability for monthly ad media spend that exceeds £100,000 a month
- Proven business growth from paid media channels preferably against e-commerce brands
- Craft media plans that yield exceptional results
- In-depth knowledge and experience in Facebook, Snapchat, Twitter, YouTube VK Programmatic platforms (e.g. DV360, Trade Desk etc.)
- Experience using Googles 360 products / DoubleClick (Search Ads 360, Display and Video 360, Analytics 360 etc.)
- Ability to analyse campaign performance and key on-site metrics using Google Analytics
- Good understanding of wider marketing principles: understanding user journeys and how to influence them through paid campaigns, implementing effective marketing messaging at all stages of the funnel
- Motivated by the opportunity to create and execute their strategy end-to-end and build a team as your impact is felt
A newly created role, the package will be tailored around the appointed individual and is intended to attract and retain leading talent.
The role is fully remote and offers flexibility to suit your lifestyle.
GEM Partnership is acting as an employment agency on this vacancy.
