Account Director

Account Director
Location: Central London, Hybrid
Salary: £45,000-£60,000 per annum

Role Overview
A leading B2B marketing agency seeks an Account Director to lead Programmatic and ABM campaigns for key accounts. This career can offer the opportunity to drive campaign effectiveness, deliver tactical execution, and delve into the nuances of programmatic buying and account-based marketing.

Key responsibilities:

• Be the primary point of contact for internal and external stakeholders for all matters relating to programmatic and ABM platform strategy.
• Oversee the implementation of all programmatic campaigns, and leverage ABM platforms to build targeted audience segments.
• Lead, motivate, and inspire your team to drive results.
• Monitor and analyse campaign performance metrics, and articulate to clients clearly on learnings and future recommendations.

Skills & Experience:

To be a successful Account Director (Programmatic & ABM Platforms) you will:

• Demonstrate experience managing large accounts focused on B2B and being client-facing.
• Display your acumen within programmatic advertising and ABM platforms such as DV360, The Trade Desk, Demandbase, 6sense, Terminus, or similar.
• Confident in your ability to translate complex media strategies to clients and internal teams.
• Proficient with analytics, and transforming data insights into actions.
• Showcase your leadership ability, demonstrating how you've collaborated with cross-functional teams.

Click apply now if you'd like the opportunity to join a B2B marketing agency that develops compelling stories for their clients.