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Associate Director FMCG brand PR

Reuben Sinclair
Posted 20 hours ago, valid for 18 days
Location

London, Greater London EC1R 0WX

Salary

£40,000 - £48,000 per annum

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Contract type

Full Time

In order to submit this application, a Reed account will be created for you. As such, in addition to applying for this job, you will be signed up to all Reed’s services as part of the process. By submitting this application, you agree to Reed’s Terms and Conditions and acknowledge that your personal data will be transferred to Reed and processed by them in accordance with their Privacy Policy.

Sonic Summary

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  • The role is for a PR Associate Director with experience in global FMCG brands, offering a salary between £65,000 and £80,000.
  • Candidates should have significant experience as a Senior Account Director or Associate Director in a PR agency, particularly with complex consumer accounts.
  • The position involves leading integrated global and UK-focused campaign strategies while managing a P&L for two profitable accounts.
  • Ideal candidates will have a strong understanding of delivering campaigns with media cut-through and experience in cultural initiatives related to music, sport, and fashion.
  • The company promotes a supportive culture with benefits like flexible hours, annual trips, and a tight-knit team environment.

NEW ROLE: PR Associate Director with GLOBAL FMCG brand experience. Salary £65-80k

The opportunity

This role is perfect for a very experienced SAD or Associate Director from a PR/earned background that has worked on big, complex consumer accounts. You'll understand how to navigate multiple work streams for one client and speak the language of in-house comms leads, brand managers & marketing managers. You'll be working on a portfolio of creative brand projects - all of which are global FMCG household names - and the projects you work on will be fully integrated (not press office) so experience running big global campaigns is integral. The company you'll be joining is truly brilliant - think tight-knit team, annual company trips, early finish Fridays all-year round, flexi-hours and all around a generally inspiring, culturally tapped-in group of people.

What will I be doing?

This is a really important hire for the agency as you will be leading two of its most profitable accounts and running a P&L. The focus of your role is to lead on integrated global and UK-focused campaign strategies, as well to oversee all operational aspects of your accounts including forecasting, capacity planning, scoping and managing profitability. Most of the work you will be doing for your clients will be tied to big cultural initiatives tapping into music, sport, fashion, art etc. As this is an earned-first role, Associate Director will need to understand how to deliver campaigns that get significant media cut-through, whilst still having solid experience across social media, partnerships, sponsorships, content production and more, particularly at a global level.

Who do I want to hear from?

  • Established Senior Account Directors or Associate Directors from PR agency background, ideally from global agencies
  • People who have experience running a P&L
  • Evidence of having worked on global brand campaigns
  • People into culture (GenZ, sports, fashion, music, what's trending)

Want to hear more about this Associate Director role? Please reach out to

At Reuben Sinclair, we are committed to creating an accessible, inclusive and equitable recruitment process. We strongly encourage candidates of all backgrounds and identities to apply.

We recognise the positive value of diversity, promote equality and challenge discrimination. At all times we aim to represent the person who is most suited to the job and welcome applications from people of all backgrounds.

Want to find out more about our ED&I goals? Just ask!

If you have any accessibility requirements, please let your Consultant know.

At Reuben Sinclair, we are committed to creating an accessible, inclusive and equitable recruitment process. We strongly encourage candidates of all backgrounds and identities to apply. We recognise the positive value of diversity, promote equality and challenge discrimination. At all times we aim to represent the person who is most suited to the job and welcome applications from people of all backgrounds.

Want to find out more about our ED&I goals? Just ask!

If you have any accessibility requirements, please let your consultant know.

Apply now in a few quick clicks

In order to submit this application, a Reed account will be created for you. As such, in addition to applying for this job, you will be signed up to all Reed’s services as part of the process. By submitting this application, you agree to Reed’s Terms and Conditions and acknowledge that your personal data will be transferred to Reed and processed by them in accordance with their Privacy Policy.