This is an excellent opportunity for a Senior Digital Marketing Executive or Junior Digital Marketing Manager to innovate in a dynamic space. You will develop and execute marketing strategies, manage the clients owned and earned channels, and drive email/CRM execution in the UK and US, head up a lean marketing team to achieve scalable growth and high ROI.

Client Details

This client is a private platform where brands and influencers connect for mutually beneficial partnerships, emphasising collaboration over commercial terms. With values rooted in authenticity and integrity, the client is committed to building a world-class team, fostering an comprehensive workplace that values diversity and promotes growth for everyone.

Description

head up a lean marketing team, establishing best practices and scaling core marketing capabilities.
Develop and implement content marketing plans for scalable growth.
Oversee social media strategy and execution.
Identify key segments for impactful efforts and cooperate with the team to measure channel activations.
Design and conduct A/B tests with the sales, CS, and marketing teams to optimise user journey messaging.
Manage the creation of sales and customer success content, including decks, online resources, emails, and sales nurture journeys.
Play a crucial role in expanding into the USA by setting priority channels and budget requirements.
Oversee relationships with key external agency partners.
Quickly analyse and adjust campaigns based on performance trends.

Profile

A successful Digital Marketing Manager should have:

Educated in a related field or has 3+ years of relevant experience.
Proficient with Salesforce Marketing Cloud.
Proven success in a Growth Marketing role.
Adopts a test, learn, and refine mindset with an omnichannel approach.
Possesses an entrepreneurial mindset and cross-functional experience.
Passionate about Growth Marketing, with practical experience and theoretical knowledge.
Driven, logical, and results-oriented.
Experienced with WordPress.
Deep understanding of Google Analytics, Salesforce, and Salesforce Marketing Cloud.
Knowledge of HTML and SQL is a plus, but not essential.
Experience in influencer marketing is a bonus.
Enthusiastic about marketing and advertising.

Job Offer

Hybrid Working Environment: Enjoy the flexibility of a remote setup with team gatherings once or twice a week and company-wide meetings once a month.
Innovative Company: Work with a cutting-edge, SaaS-based MediaTech platform client blending the best of Tinder and LinkedIn, facilitating impactful brand-influencer collaborations.
Meaningful Mission: Contribute to the mission of authentically connecting brands with influencers to create mutually beneficial experiences through 'Real Influence.'
Growth Opportunities: Join at an exciting stage of UK and US expansion, with significant potential for career progression as the company achieves its growth milestones.
Leadership and Strategy: Lead a lean marketing team, define best practices, and scale marketing capabilities while being a key stakeholder in US market development.
Diverse Responsibilities: Develop content marketing plans, oversee social media strategy, manage CRM execution, and collaborate on A/B testing and campaign analysis.
Dynamic Team and Inclusive Culture: Be part of a passionate and diverse team that values authenticity, integrity, and creating a rewarding workplace for everyone.
Competitive Compensation: Benefit from a competitive day rate of £200/250, offering a strong incentive for a contract position.